The biggest legal risk of opening a small shop in Tik Tok

1. False and exaggerated propaganda

If you make false and exaggerated propaganda on the effects of various parameters of the shared commodity information, it will violate the rules.

including but not limited to: using exclusive, deceptive or misleading language, words, pictures, units of measurement, etc. Exaggerated and false description of the efficacy and price of goods.

second, unfair competition

unfair competition mainly refers to the promotion of commodities by belittling other commodities, brands and other third parties, or the comparison of commodities based on false and one-sided information.

to put it simply, you sell the goods when you sell them, and don't guide customers to place orders by stepping on others to raise themselves.

Third, cheating

Cheating refers to obtaining false traffic, orders, interactions, etc. by improper means, or providing untrue certification materials to the platform in such links as access application, event registration and violation complaint, as well as serious violations that other platforms think seriously affect the reputation and interests of the platform

Fourth, unqualified marketing

Unqualified marketing refers to not being certified by the platform.

Fifth, infringement

Infringement refers to the unauthorized use of other people's pictures, videos, trademarks, works and other content that may infringe other people's trademark rights, copyrights, patents and other risks; There are also acts of sharing counterfeit registered trademark goods and pirated goods.

Sixth, low-quality content

Low-quality content refers to the situation that the content is uncomfortable, does not conform to the platform tonality, and affects other users' impressions/experiences.