If you make electronic files or slides, just save the pictures in BMP or JPG format. Pay attention to RGB color mode.
If you need to play it on TV, you should pay attention to the aspect ratio of pixels, because the default aspect ratio in computer design is 1: 1 (commonly known as square pixels), and TV is different, so we set it in the software at the beginning of design. The resolution of general TV is 720X576 pixels 1: 1.07 before design.
The above is the application of graphic design in media and the points needing attention. But if you need to print, it will be more complicated and there are many points to pay attention to.
First of all, it should be noted that in a design work, when the layout required by customers is larger or smaller, it is necessary to leave a space of 3 mm at the top, bottom, left and right when creating a new canvas in the software on the basis of their requirements. To put it bluntly, there are six centimeters above and six centimeters below. For example, a poster, 800 mm long and 500 mm wide, needs to be set to 806X506. Two "6" s are four extra sides.
The above-mentioned "bleeding" should be set aside by 3 mm in the upper, lower, left and right sides, instead of leaving a blank margin, 3 mm in the upper, lower, left and right sides should be integrated into the design.
There are fonts, because the design needs to use a lot of artistic fonts, which need to be accumulated or downloaded at ordinary times. When designing, fonts that are not design elements are generally small characters. For the sake of printing quality, this font can not be deleted (that is, it can not be converted into graphics), and its text format should always be maintained after design. When printing, you should copy the files of these fonts to the person who helps you print, because your fonts may not be on his machine.
In addition, we need to mention the color mode. The colors we see on computer or TV are red, green and blue, commonly known as RGB, so we only need to pay attention to this when applying graphic design to media, and the design software is also in the form of RGB by default.
However, if we need to print a picture, we can't use RGB mode colors. In our actual colors, the three primary colors are red, yellow and blue, and the English abbreviation in the software is CMYK mode. Therefore, after designing a picture, we need to pay attention to converting the default RGB color mode into CMYK mode in the software, so that the printed or printed picture will not appear color cast, otherwise it will feel that the actually designed picture and the printed picture are very different in color.
It is easy to understand that print advertising design needs to pay attention to these points. The rest depends on the creativity of the design, hehe. Other printing knowledge can be understood. After all, we are engaged in design, not printers.
It doesn't matter if this colleague is not from an art background. Usually I will hone a lot and accumulate art knowledge. Some people cannot design without software. In fact, real designers can make good designs without software and material library. So you need design, art knowledge and art foundation.