What are the ways to start a business?

Entrepreneurship is a process in which entrepreneurs optimize and integrate the resources they own or can possess through efforts, thereby creating greater economic or social value. The following are the recommended methods for starting a business that I have carefully compiled for you. I hope you like it.

How to start a business

There is a little secret about starting a business, that is: starting a business is a very painful thing, and it will make entrepreneurs restless. The greater the entrepreneurial idea, the more it will bring lingering pain and keep entrepreneurs awake at night. Only after the entrepreneurial idea gradually becomes clear and takes shape, the pain may be slightly alleviated. But the troubles that entrepreneurs have to bear, the sweat and even the tears they shed will not end there. In the painful process of starting a business, entrepreneurs should understand the following points in order to make the road to starting a business easier.

Clear goals

Many young entrepreneurs may have 10 good business ideas, but entrepreneurs should only focus on one of them. Entrepreneurs should not be as casual as Jack Kerouac (Jack Kerouac, a representative figure of the American Beat Generation), and should not easily turn their attention from one goal to another.

Project Selection

1. Choose projects that you are interested in or good at or have few people engaged in;

2. Choose projects with frequent market consumption or relatively frequent purchases. Projects with high investment costs;

3. Choose projects with lower investment costs;

4. Choose projects with lower risks;

5. Choose customer awareness Projects with higher degree of success;

6. You can choose online entrepreneurship (opening a store for free) first and then enter the physical entrepreneurship project.

7. Choose a livelihood industry to start a business, such as cotton entrepreneurship;

8. Choose an education industry to start a business, such as coding teaching;

9. Choose to join Projects, such as environmentally friendly paint projects such as 3A environmentally friendly paint;

10. Choose emerging blue ocean projects, such as projects in the fields of mobile Internet, games, cultural creativity, and environmental protection;

11 1. Choose a project that can be started at home;

12. Choose a business opportunity that has not appeared in the market, or a business that does not have a large coverage in your life.

Geographical location

Geographical location is not only important for real estate. If the entrepreneur hopes that target customers can quickly learn about the company's existence, then the company's geographical location should be chosen in an area related to the customer base. If an entrepreneur is running an outdoor product company, locating the company in Tennessee is a natural choice. If entrepreneurs hope to compete with large companies in the industry, then they should locate the company in a small city that these large companies have no time to care about.

Numbers

If an entrepreneur is going to spend a few weeks writing a business plan,

then I don’t think it’s necessary. A business plan should be a table with detailed data rather than a document filled with words. Calculating relevant business numbers is far more important than stating how you will use social media, and everything like this will change over time. Therefore, the focus should be on the data.

One step at a time

Don’t think about taking shortcuts. For example, you cannot hire an inexperienced graphic designer just because the salary is low. When the graphic design they submit is a mess, you have to find someone to redo the job, thus paying twice for the same job, not to mention the time wasted.

Sales

Sales are not equal to cash flow. When funds are limited, capital flow is a necessary condition for the company's survival.

Creating value

Employees hired by start-up companies must not only meet the ability requirements of the job, but also be able to create added value for the company.

In the most critical early stage of starting a business, capable entrepreneurs will not always consider saving in terms of employment.

Life planning

Entrepreneurs should manage their personal finances and company finances separately. Before starting a business, make sure there are no problems in your personal life, otherwise it will be difficult for you to succeed. Entrepreneurs can meet their company's operating capital needs through loans. Entrepreneurship is about living a better life, but life is not about starting a business better.

Advance and retreat

Finally, entrepreneurs must set up an exit strategy. They can choose to transfer, sell the company, or operate independently. Entrepreneurs must also know when to advance and when to retreat.

Money may not make you live a happy life, but for some reasons, everyone hopes to become a rich person through hard work. Starting a business may keep you up all night and make you feel very miserable for a while, but once your business picks up, your life will become happier and more successful.

Many entrepreneurs often encounter various problems on the road to entrepreneurship. However, to be a qualified entrepreneur, you must learn to face these problems,

Entrepreneurship

learn how to solve these problems, and learn to accumulate these solutions to problems Only in this way can the business develop in an orderly manner. In modern times, more and more young people choose to start a business, including students, graduates and people who are already working. However, in fact, the probability of successful entrepreneurship is too low. What are the so-called obstacles on the road to entrepreneurship? Below, "Boss" magazine will introduce to you several issues that you need to pay attention to when investing in entrepreneurship: [2]

Note 1 for investment and entrepreneurship: the issue of entrepreneurial perseverance. As we all know, development depends on strength and entrepreneurship depends on perseverance. Many entrepreneurs fail, and the main reason is lack of perseverance. Of course, there are many factors causing insufficient perseverance. An entrepreneur's low quality, insufficient estimation of risks, and insufficient market knowledge are important factors. Lack of support and understanding, lack of ideas, is another factor. Impetuousness, short-sightedness, and focusing on immediate interests are also factors.

Note 2 for investment and entrepreneurship: Although the relevant policies for sole proprietorships have been introduced, it is undoubtedly good news for entrepreneurs. However, compared to a limited company, this form of enterprise is still not truly recognized by the current domestic economic market. At the same time, according to survey data, the difficulty of setting up a so-called one-cent proprietorship varies in different regions. The industrial and commercial departments in some areas did not welcome this policy at all. The main reason was that it was difficult to control and the tax revenue was low, so it was abandoned.

Note 3 on investment and entrepreneurship: For most entrepreneurs, capital may be the biggest problem. How many entrepreneurs dare to consider venture capital? Even if entrepreneurs dare to consider it, where is the capital? Bank loans? Although some banks have introduced personal investment loans, very few people can apply for them, and they have no assets or real estate. , it is very difficult to get a bank loan. Of course, if there is a patent and technology, that is a different matter.

Entrepreneurs should pay attention to the above three issues when starting a business. They must always meet the challenges on the entrepreneurial road and dare to solve the entrepreneurial problems they face. During the entrepreneurial process, they must be clear-headed and recognize the situation clearly. Once you decide and pursue it to the end, this is a wise entrepreneurial mentality. Once you lack patience and perseverance, you will miss success.

Things to note when starting a business

1. Actively utilize existing resources

Many employees have chosen to start a business in a field closely related to their work, and they have accumulated a lot of experience at work. Experience and resources are the greatest entrepreneurial wealth. We must make good use of these resources so that those who are closest to the water can win first. Prioritize projects that can help you survive. Don't waste money on items that only improve your image or bring greater convenience.

You must not misuse resources. An employed boss must not confuse personal business with unit business, let alone take advantage of others for profit. Otherwise, he will not only take moral risks, but may also be subject to legal sanctions.

In your own territory, your time, money and talents are at your disposal. However, if you mess around, your business will be reversed.

2. Own business channels

Some office workers have investment funds or certain business channels, but are unable to do anything else, so they will choose to start a business through cooperative operations. If you need a partner's money to start or maintain a business, or if this partner helps you design the idea of ??the business, or if he has the skills you need, or if you need him to encourage you, then ask him to join you. company. Although this makes it easier for part-time bosses to get started, they must choose their partners carefully and have a balance between hiring helpers and handling it themselves. First, we must be like-minded, and second, we must trust each other. Don't hire people who are suitable for the job but don't get along with you, and don't hire people who aren't mentally prepared to face the stress of starting a new business.

In addition, the responsibilities, rights, and interests between you and your partners must be clearly distinguished. It is best to formulate a written document and have the signatures of both partners and witnesses to avoid empty words when disputes arise.

3. Meticulous preparation is essential

Starting a business is a huge project, involving financing, options, site selection, marketing and many other aspects. Therefore, employees must prepare before starting a business. Prepare meticulously.

Enhance basic knowledge in this area through various channels; choose appropriate entrepreneurial projects according to your actual situation to get a good start for your business; write a detailed business plan, including market opportunity assessment, Profit model analysis, opening crisis response, etc., as well as understanding the market situation, knowing yourself and the enemy, and fighting a well-prepared battle.

Don’t just throw untested ideas aside. If you use this kind of creativity to do business, you must also pay attention to the possible pitfalls. Ask yourself: Do you have to put a lot of effort into promoting your product or service? Do you have sufficient financial resources, skills, manpower, and business relationships? Find the wrong potential sales customers - there is no need for you to target those who have no decision-making ability. Waste your own time.

4. Try to make full use of relevant policies

Government departments have many policies to encourage entrepreneurship, which encourage and support college students to start their own businesses. When starting a business, you must pay attention to "making full use of" these policies. , such as tax exemptions, companies registered in a certain place can enjoy more favorable tax rates than other areas, etc. These policies can greatly reduce the initial costs of starting a business and greatly reduce the risks of starting a business.

5. The way to do business is to put accounting first.

All commercial activities, if viewed from the surface, seem to be a business activity that only deals with materials. However, through The essence depends on the phenomenon. In today's "brain-eating era", commercial business activities have essentially become an intellectual competition between people, an "intellectual game" of "fighting of wits and courage". A grand competition of strategies between people. Therefore, just as ancient military strategists said, "The way to use military force is based on planning," the way to do business should also be based on planning. Faced with unprecedented fierce market competition, if you want to find your footing and entry point, gain a firm foothold, survive, seek benefits, and develop and grow, then you must first consider how to use your business wisdom to formulate a comprehensive and systematic plan. , executable, operable and effective business strategies and implementation plans to ensure victory in every battle and invincibility.

6. Decision-making issues

When making mistakes, don’t be too sensitive to mistakes. Your mistakes will have direct consequences. For example, sending the wrong goods may cause a customer to immediately sever relations with you. . As an entrepreneur, you need to be cautious when taking risks. If something goes wrong, don't be overly sensitive. Accept the facts and learn from them.

7. Don’t be dazzled by victory

Your success in the first step depends entirely on your creativity, right timing, good luck and good business relationships. However, all this may leave him at any time. Therefore, don't be too confident, invest too much money, and get yourself into trouble.

Necessary conditions for successful entrepreneurship

1. Create a variety of marketing methods.

This does not mean that 75% of the budget must be invested in copying paper, purchasing slide projectors, setting up websites, etc., but it does require careful consideration of methods to expand sales. Only by choosing appropriate marketing To ensure the normal operation of the company.

Sit down, pick up a pen, and write down every detail of each negotiation with customers, including fixed packaging, promotional brochures, and other methods of introducing products. Diem Jordan, president of the American Federal Marketing Company and editor-in-chief of the corporate website column, suggested. ?If you can't photocopy everything right away, at least work with the graphic designer and scribe to have everything sorted out so you can see it during the negotiation. ?

If you have limited strength at the beginning of starting a business and feel that such a burden is too heavy, you can hire an art or marketing major from a local university as a part-time worker, or you can barter with other family businesses. To expand product sales channels.

2. Pay great attention to greeting customers verbally.

Oral information does not seem to be counted among the marketing methods, but if a potential customer casually asks about the company and product information, and a staff member can respond immediately, the number of customers attracted in this way will be higher than through Technology is effective in proactively connecting with customers. Therefore, marketing expert Diem suggests that when starting a business, operators should develop a professional verbal information expression system. For example, by setting up the 1 number by phone, customers can hear about many of the company's services, while the 2 number is the Internet and e-mail addresses, etc.

Third, try to narrow the audience group as clearly as possible.

Don’t spend a lot of effort trying to satisfy every customer, it’s unrealistic. Try to identify target customers as much as possible and provide them with high-quality services. The best way is to only go to two sellers with good prospects every week. ?Don’t regard the 500 well-known supermarkets and stores across the country as the sales locations for your products. You only need to select two or three companies with good profits from these companies and negotiate with them. ?Marketing expert Diem said.

In addition, you should also proactively keep in touch with these companies by phone, and often send them product information. If you feel it is necessary, you can choose a time to meet. Doing this saves you both time and a lot of money.

Fourth, try to use commodity expos to promote products.

There is a lot about this in the famous business expert Rick Granda's books on marketing: If you can't afford a stall, you can try to find other people to rent a stall together. You can be responsible for helping them run the stall, and the partner must be someone familiar with the local situation.

If you don’t want to rent a stall, there are other ways to promote your business. Negotiations can be made directly with product exhibitors, which requires operators to first find effective ways to attract each other before they can conduct fruitful negotiations with these large companies.

After each expo, operators must summarize whether the expo has demonstrated the characteristics of their products. What should you do if you go around the expo but come back without success? According to a survey by the Expo Exhibition Center, 88% of the visitors to the expo in 2000 did not remember the products of the merchants clearly. Take note of this and try to improve the situation.

5. Find information about your opponents online.

In 1980, when Joyce Boss founded Leibster Marketing Information Trading Company in Maryland, she knew nothing about her opponents' information. Today, Joyce pays great attention to collecting information about competitors in the company she opened at home: In the early days of setting up a company, you have to work hard to find out how your competitors operate, what they operate, and why they attract what kind of customers? Joe Iss said the company has broken out of its family-style business model and hired one employee. ?The information is literally at your fingertips. You can find your opponent's website and easily obtain your opponent's information. ?Joyce said.

6. Provide help to others.

If you want to become a well-known operator, you must also learn to help others.

The main product of Ellen Caganas Company in New Jersey is handmade soap-Maren Soap. It is known as a well-known product, not only because of its exquisite craftsmanship, but also because of the goodwill actions of Ellen Caganas Company. Ellen Caganas Company is an online soap retailer. ?First of all, we call on us to help others and provide customers with the help we can. ?Caganas said. ?I think my passion for my career led many others to believe that this was the key to my success. ?Where can Caganas' company help? The New Jersey Women's Business Center and her suburban council are the primary places where Caganas can help.

Another way to help get out of business troubles is to form a partnership with a non-profit organization. Paco Bishop, the author of "Money Tree Marketing" insists on this point of view: Establishing a fund to support schools may seem like a loss-making business, but at the same time, these children also know your product and start to buy it, which in turn promotes the company of operations. The marketing rule of "cause and effect" makes this clear.

7. Understand the product production process.

Grant suggested that if you are a network engineer and want to make a difference in the Internet, you should find potential customers and provide them with some suggestions that can improve the network. Or you can do what Anne Colin did. ?At first, I planned to go out and look for business myself. ? Colin said that her family company is an image design company located in Maryland - Colin Creative Services Studio.

8. Actively cultivate emotions and establish network connections.

If you’ve heard this marketing advice before, understand what it means. Put it on the Job Plan and establish business connections with top companies like LeTip International. When it's time to leave, ask the people you meet what they need and listen carefully to what they have to say, and they will reciprocate.