1. The story of Jack Ma, the founder of Alibaba Group:
The 18-year-old Jack Ma ushered in the first college entrance examination in his life. He did not hesitate to apply for the college entrance examination. He wrote boldly: Peking University. However, he was so ambitious that he only scored 1 point in mathematics in the college entrance examination. In order to make a living, he applied for a job as a hotel waiter, but was politely rejected because of his "crooked" appearance. I had no choice but to work as a porter and ride a scooter. After graduating from college, a debt collection experience made him crazy about the Internet. In the early days of starting a business, he carried a bag and fooled around, and was often called a madman and a liar. He had failed to start a business four times in a row. When he was most embarrassed, he only had 200 yuan in the bank. Nowadays, who doesn’t know Alibaba and who doesn’t know Jack Ma?
2. The story of Wang Jianlin, chairman of Wanda Group:
Wang Jianlin, who had just turned 15, came to Northeast China from Mianyang, Sichuan and became a child soldier. Carrying more than 10 kilograms of equipment on his back, he hiked 40 kilometers in knee-deep snow every day, and the total distance for each training session was even thousands of kilometers. He had been in the army for 18 years and had become a regiment cadre, but he encountered a "million-dollar disarmament". In the early days of starting a business, he had no qualifications and strength, but the bank refused to get the loan he had promised. For the company's project, he borrowed high-interest loans and even stayed up for nine days and nights. He dared to take on the renovation of old cities that no one wanted to touch. When he first started doing commercial real estate, he filed 222 lawsuits in three years because he didn't understand. Such a single-minded person is now the richest man in Asia, which everyone knows.
3. The story of Liu Chuanzhi, the founder of Lenovo Group:
200,000 yuan, 11 people, and a broken communication room. At that time, Liu Chuanzhi had no idea why he set up a company and just followed the trend. Hai Entrepreneurship. In order to pay wages, he led all his employees to work as "traitors", pull carts, and set up street stalls in Zhongguancun. He sold a wide variety of products, including sportswear, electronic watches, roller skates, and refrigerators. He was fined 1 million for speculation and 3 million for smuggling. In his 40s, he still had not found the direction of his life. Today, Lenovo has become a symbol of the national computer industry. Liu Chuanzhi said: I would never have imagined that my colleagues and I could make the company what it is today.
4. The story of Yu Minhong, chairman of New Oriental Education Group:
After being expelled from Peking University, Yu Minhong had no source of income at all. In order to support his wife and children, he had to go overseas and set up training courses . In the early days of the class, there were few students. In order to recruit students, Yu Minhong often rode a bicycle alone, carrying a bucket of paste, and posted enrollment advertisements all over the streets. In winter, the paste in Yu Minhong's hand often freezes into a lump. When he is not posting advertisements, he and his wife stay in the "classroom" and wait religiously, looking forward to the students who come to sign up. For the sake of school, Yu Minhong once drank two kilograms of liquor in one breath and was sent to the hospital for six hours to be rescued. It is precisely because of Yu Minhong’s persistence and unremitting efforts that the current New Oriental education empire has been established.
5. The story of Shi Yuzhu, CEO of Giant Network:
After Shi Yuzhu’s success with the Brain Gold product, everyone in the team was enthusiastic and launched 12 more health products in one go. But in the end, it ended in complete failure, and coupled with the marketing missteps of the Giant Building, the Giant Empire built by Shi Yuzhu faced a crisis. Overnight, Shi Yuzhu was in debt of 250 million and fell to the bottom of his life. During this period, Shi Yuzhu did not fall down because of this. He has been reflecting on his own problems and shortcomings. In order to understand where he went wrong, he asked people to read the negative articles about him in newspapers at that time one after another to see other people's "diagnosis" of his failure. The harsher the article was, the more times he read it. He even organized an "internal criticism meeting" to let people around him "fire" against him. It was precisely by virtue of reflection, pragmatism and confidence that Shi Yuzhu sown a spark in county markets across the country that eventually became a prairie fire. Melatonin allowed him to return to the club of first-line businessmen. Shi Yuzhu created a unique event in the economic history of China and the world. Legendary stories.
6. The story of Zong Qinghou, chairman of Wahaha Group:
In the era of "originality alone", Zong Qinghou's origin as a "descendant of the old bureaucracy" made him suffer a lot The hardships of life. When he was 16 years old, Zong Qinghou was "arranged" to go to Zhoushan, Zhejiang to fill in the beaches, and stayed there for 15 years. In 1987, 42-year-old Zong Qinghou drove a "yellow croaker cart" on the streets of Hangzhou to sell popsicles. He discovered that there was a huge market for children's nutritional solution. However, at this time, he had already missed the best age to start a business. Faced with the well-meaning persuasion of many friends, Zong Qinghou seemed extremely stubborn: Can you understand the reaction of a middle-aged man in his 40s facing the last opportunity in his life? Are you in the mood? More than ten years later, Wahaha Group, founded by him, has become China's largest beverage company.
7. The story of Liu Qiangdong, the founder of Jingdong Mall:
In 1992, Liu Qiangdong was admitted to Renmin University of China. Because his family was very poor, he only brought 500 yuan with him. At that time, he said to himself: I hope I won’t ask for money from my family during the four years of college. In his senior year, a restaurant near the school happened to be changing hands. Liu Qiangdong used the 240,000 yuan he earned in the previous three years to buy the store. Because I have to go to class, I only go to the store twice a week. Unexpectedly, he lost all his first pot of gold in less than a year after taking over the previously profitable hotel. In desperation, I had no choice but to close the door. He borrowed more than 100,000 yuan from relatives, paid off the restaurant's debt, and paid each employee two wages. When he left, he didn't even take a bowl with him. When the restaurant closed down, he owed more than 200,000 yuan in debt, but his belief and passion for entrepreneurship never faded. Two years after graduation, he paid off all his debts. In 1998, Liu Qiangdong left a foreign-funded enterprise to start his own business again. He named his company "Jingdong".
8. The story of Liang Wengen, chairman of Sany Group:
After working in a state-owned enterprise for two years, Liang Wengen, who wanted to be a "ten thousand yuan household", submitted his resignation letter. He no longer has the status of "cadre" and even his urban household registration. His father was furious and chased Liang Wengen with a pole to drive him back to Hongyuan Machinery Factory. But the carrying pole failed to drive the "stubborn donkey" back. Liang Wengen later recalled that he was prepared to fail at that time: If the business fails, I will do two things: First, write a book - "This Road No Way" to warn impulsive people like us Young people; the second is to go to backward mountain villages to become teachers and teach. "After a series of failures in selling sheep, marketing liquor, and producing glass fiber, Liang Wengen relied on his professional expertise to earn the "first pot of gold." In 2011, he was listed in the "2011 China Rich List" produced by Hurun Research Institute Among them, as the chairman of Sany Group, he became the "new richest man in China" with a wealth of 70 billion yuan.
9. The story of Edison, one of the founders of General Electric Company:
In his 84 years, Edison suffered more and greater hardships than ordinary people. When he was in elementary school, Edison had to drop out of school because he was "too stupid to accept what the teacher taught". When he was a teenager, he was raped by a stranger. He was slapped so hard that his eardrum ruptured, and he has been semi-deaf since then. He was fired from the company several times while working, and many of his patents were not recognized by the market. When he was 37 years old, his wife died, and Edison took care of it alone. Living with three children aged 13, 8 and 6 years old, a fire destroyed most of his inventions and devices. It was this ill-fated Edison who created the great General Electric Company in its heyday. He even controlled 13 large companies
10. The story of Konosuke Matsushita, the founder of Panasonic Electric Co., Ltd.:
When he was 4 years old, his father went bankrupt in his rice futures business. , the family of 10 fell into extreme poverty, and the children began to die due to lack of food. When he was 5 years old, he lost one sibling, and when he was 6 years old, he lost two more, and he was forced to leave his mother at the age of 9... In 1917. When he started his business in 1927, he had only 100 yen and less than 4 years of formal education. By 1927, after more than 10 years of business, he thought he was not afraid of any blow, but he experienced the experience of being an only child. The nightmare of premature death.
This man, who carries a bitter family history, single-handedly founded the world-famous Panasonic Electric Co., Ltd. People call him the "God of Management" Matsushita Konosuke. ;