On March 20, Jiangling's new pickup truck brand - DaDao was officially released. Three versions of the first pickup truck were unveiled on the same stage - off-road version, passenger version, and commercial version. Each version has exclusive The internal and external designs and price points will also vary. The new car will be available for pre-sale at the Shanghai Auto Show in April and will arrive in stores in May. The electric version will also make its debut at the Shanghai Auto Show.
The Avenue brand LOGO symbolizes the extension of five open avenues and represents the five major brand genes of Avenue: exploration, action, diversity, extreme, and LOHAS, providing users with a diverse pickup truck life experience. Its models adopt a brand-new survey architecture, which was built by Jiangling & Ford in conjunction with global R&D resources for 5 years. It is compatible with vehicle lengths of 4800-5700mm and wheelbase of 2700-3500mm. It covers pickup trucks, off-road SUVs, all-terrain vehicles and other models, and supports fuel, It has various power sources such as hybrid, extended range, pure electric, and hydrogen energy, and can travel in all regions at -40-50°C.
In terms of appearance, the first model adopts a square design language. The front face adopts a banner-shaped matte metal grille, with simple "?"-shaped LED headlights connected to both sides. The upper and lower daytime running light strips form a penetrating effect with the grille. The high and low beam lenses in the middle have a three-dimensional effect. The front bumper of the passenger version is equipped with fog lights and millimeter-wave radar as standard, and is connected on both sides by a through-type chrome trim strip. The commercial version is changed to a three-stage opening, and the internal structure of the grille is also simpler. As for the off-road version, it uses a black front bumper with an increased approach angle, a thicker black grille, and the "DADAO" word mark instead of the regular LOGO.
The side shape is a traditional medium-sized pickup truck, with a double-row standard cargo box shape, taking into account both the riding experience and cargo carrying performance. At the same time, the whole vehicle provides 10 modification excuses, which can be connected to six AUX aircraft key switches to expand the electric winch, externally expanded wheel arches, chassis guards, storage boxes under the seats, auxiliary fuel tanks, trailer hooks (for electrical connections), and front and rear sensors/ cameras, roof racks and the Avenue Series’ signature modular “magic box”. The tail shape is quite satisfactory, and the lighting effect of the blackened LED taillights on both sides looks like the Great Wall Cannon, and the visual effect is relatively trendy.
In terms of interior, the passenger version adopts the popular smart cockpit concept and is equipped with an LCD instrument panel, a 12-inch central control screen (left and right tilt angle rotation), 10-speaker audio, electronic gearbox, and electronic handbrake. and other configurations. The vehicle-machine system has functions such as intelligent voice interaction, on-board KTV, family voice, panoramic imaging (transparent chassis/water depth detection), Baidu map, and drone pathfinding. The embellishment of large-area soft coverings and copper-colored metal decoration gives JMC Avenue a sense of intelligence and luxury that is not inferior to new energy SUVs. If it is a commercial vehicle version, the entire interior layout is relatively ordinary. Not only have the instruments been changed to mechanical pointers and a color display driving computer, but the central touch screen has also been integrated into the center console, integrating control of multimedia entertainment and air-conditioning systems. The shape of the steering wheel itself has also been simplified. More importantly, the return of the manual transmission has resulted in the elimination of the double-layer storage space in the central tunnel, and the overall design is closer to a traditional pickup truck. It is worth mentioning that the high-end version of JMC Avenue provides electric adjustment of the front seats, rear air-conditioning outlets, and the rear seat cushions can also be lifted to form a huge storage space.
In response to the diverse needs of users, DaDao launches customized creative magic boxes based on usage scenarios, such as time travel, fishing, camping and other versions. In terms of power, the gasoline version is equipped with an Ecoboost 2.3T engine, with a peak output of 190kW, 450N·m, and a comprehensive fuel consumption of 7.8L/100km. The diesel version is equipped with Ford PUMA 2.3T engine with peak output of 130kW and 450N·m.
The chassis is equipped with adjustable nitrogen shock absorbers, which increase the suspension compression stroke to bring better vehicle passability. The all-terrain management system automatically selects the drive mode and torque distribution method, and the low-four torque can be amplified by 2.48 times. The low-speed cruise driving assistance system in creep mode helps to smoothly pass through various rough roads. With a towing capacity of more than 3 tons, it can easily tow large RVs.
Daodao will also create a customized professional interactive platform for users - "People of the Same Path", integrating content, interaction, learning, innovation and activities. The IP event "Boundless Road" organizes more than 100 offline activities every year, covering off-roading, fishing, camping and other categories. DaDao and Aha Road Book jointly create "DaDao Exclusive", which can realize in-depth linkage between vehicle and machine ecology and platform functions. 2000 professional team leaders go deep into 2000 cities and counties for on-the-spot exploration, providing more than 20 different themes such as camping, travel, photography, and off-roading. Thousands of selected self-driving routes. DaDao also brings together celebrities from various fields and circles to work with users to build the "DaDao Academy", an interest communication space from entry to advanced, forming an online and offline linkage communication system.
In the future, Xiantian Architecture will launch three core solutions: J-Pilot high-end smart driving, J-BOX intelligent network connection system, and J-Space future mobile smart cabin. In 2025, the "1 3" integrated electrification architecture" will be realized, that is, a central computing platform, integrated operation of three major regional controllers, and the integration rate will be increased by another 40%. The software will be safer, lighter, and run more smoothly, and the technical level will be in the pickup truck The first echelon.
Among them, J-Pilot high-end intelligent driving is equipped with more than 20 intelligent driving assistance systems such as TJA traffic jam assist system, ICA integrated adaptive cruise, ELK emergency lane keeping and DCLC lane switching assist system. Configuration to achieve L2.5 level intelligent assisted driving. The J-Space future mobile smart cabin is equipped with Qualcomm Snapdragon chip, which has strong performance and fast response. In the future, it will support the J-BOX intelligent network connection system for the vehicle, body, and 48 pieces of software for the four major systems of chassis and power will be upgraded remotely, and global FOTA will be implemented in 2025.
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