Haolaike, a creative home furnishing company, is committed to the development of integrated wardrobe. It took the lead in putting forward the concept of "integrated wardrobe" in the industry and gradually occupied the position in the industry. In recent years, Haolaike has hired Paul Andrew, a world design master, as its brand spokesperson and general design consultant at a higher salary, and has launched dozens of new products representing the latest fashions and trends in the industry every year. With its unique elegant taste and artistic charm, Haolaike has become the weather vane of the industry, and at the same time, it has continuously integrated European fashion home trends into the China market.
1. Brand advantage
Haolaike focuses on the development and innovation in the whole wardrobe field, constantly creates a new trend of the whole wardrobe development, and establishes a simple, elegant and connotative home style based on the needs of the modern home market and the latest fashion trends in the world, and constantly integrates and leads the home trend. Up to now, Haolaike has established about 7 high-taste brand stores in 6 cities across the country, and its marketing and service network is spread all over the country, leading the industry in scale, which has become an influential banner in China's home furnishing industry.
2, product advantages
The company advocates the originality of product development, has been adhering to and adhering to the core concept of "the richest product style system, the widest price coverage and the highest cost performance", and constantly strives for innovation and Excellence. Such as "aerospace aluminum-titanium alloy frame", "patented technology of pulley damping" and "three-spring top wheel technology", all reflect the technological leadership and innovation of Haolaike.
3. Quality advantage
Haolaike is the "leader of the whole wardrobe" and will carry out green consumption to the end in line with the development concept of respecting nature and returning to nature. At the same time, it takes the lead in carrying out the "China Environmental Label Product" certification (referred to as "ten ring Certification") in the wardrobe industry, and strictly follows the ISO14 and ISO9 standards for production control.
4. Team advantages
The management team of Haolaike is relatively young, full of vigor, unity and enterprising, open-minded, pragmatic and diligent. Due to years of persistence and consistent practical actions, a good brand culture atmosphere and a benign manufacturer culture atmosphere have been formed, and the "simple, transparent, fair and orderly" culture advocated by the team and customers has been widely recognized.
5. Resource advantages
The company has a mature and unique brand operation and market management mode, and can provide professional training support and brand image support.
with the above advantages of brand, product, quality, team and resources, Haolaike has gradually formed a fashionable and elegant home style through technological research and innovation. Its concept of "integrated wardrobe" has helped Haolaike become the leader of the integrated wardrobe industry in China, and at the same time, it has continuously led the European trend to China. Moreover, Haolaike has always adhered to the corporate philosophy of "being the leader of the whole wardrobe", and has taken the lead in spreading the consumption hotspots of "the whole wardrobe" on CCTV, continuing to expand brand awareness and establishing the image position of the leader.