Moreover, before starting a business, the franchise store owner will pass on his own experience to the franchise store owner to assist in starting a business and management. Both parties must sign a franchise contract, which has achieved the cooperation goal of * * * *. However, due to the different nature of joining, the joining headquarters can charge the joining fee, deposit and commission to the joining owners.
Franchise stores refer to those stores that specialize in selling specific goods. These goods are closely related, either with the same brand or a series of specialized goods. Franchise stores generally pay great attention to store decoration, giving people a sense of quality and a unified image. For example, selling goods with traditional characteristics, the store layout highlights the classical beauty; Selling fashionable products, the decoration of the store highlights the modernity. At the same time, franchise stores provide more services than other stores, such as consumer consultation and suggestions.
In the operation of franchise stores, the training provided by the headquarters is essential, which involves a series of support provided by the headquarters after the franchisee joins the project, which determines whether the franchisee can successfully operate the franchise project and ensure the later profit. The more project support, the more perfect it is, the more it can show the strength of the brand, and it also gives franchisees a shot in the arm, and franchisees will operate smoothly.
Joining chain enterprises is not as easy as people think. Practice shows that to join a chain enterprise successfully, you should pay special attention to the following matters.
There are not a few popular chain brands, but many brands have disappeared in a short time. It can be said that the brands of franchise chains have to be reshuffled almost every year, which undoubtedly increases the difficulty of choosing franchise chain entrepreneurs. Therefore, when you choose to enter the business, you must stand the test of the market: the chain operation system is at least 5 years.
Joining the chain operation is a successful shortcut for those who want to start a business, saving the trouble of not finding a business project. According to a survey, 80% of independent shopkeepers in Japan's retail industry closed down in the first year, and only 8% can persist until the fifth year; However, only 20% chain stores closed down in the first year, and 77% chain stores can survive until the fifth year. This survey proves that "joining must be more cost-effective than starting your own business." But these data don't mean that you are 100% successful after joining.