President and CEO
Xinhua Xin international information consultation (Beijing) co., ltd
Mr. Lin Lei is a pioneer and respected senior expert in the market research and marketing consulting industry in China. Mr. Lin is good at product planning, channel management, brand strategy, marketing strategy, customer satisfaction/loyalty research and promotion strategy, database marketing and business intelligence. Under his outstanding leadership, the professional team of Xinhua Xin Marketing Solutions provides leading and practical solutions for China enterprises and helps them to establish sustainable competitiveness in the China market.
Mr. Lin Lei has rich and profound industry experience. He always pays attention to and explores the development and future of the most dynamic industries in China, and has a deep understanding and insight into many industries such as automobiles, industrial products, consumer goods, services, clothing, retail, IT and Internet, real estate, government and public utilities, communications and finance. The clients served by Mr. Lin's Xinhua letter professional team include: General Motors, Volkswagen, Mercedes-Benz, Peugeot Citroen, Toyota, Honda, Industrial and Commercial Bank of China, China, Wal-Mart, China Telecom, China Mobile, China Netcom, South Korea's LG Group, South Korea's SK Group, Sony, Dell, Siemens, etc. 100, and more than 500 companies in the world.
At the same time, Mr. Lin is also a member of ESOMAR of American Marketing Association, executive director of Market Research Branch of China Information Association, director of China Market Information Research Association (CAMIR), member of China Automobile Industry Association, member of China Automotive Engineering Society, executive director and expert committee member of china automobile dealers association, director of china automobile dealers association Tangible Automobile Market Branch, director of Sohu Entrepreneur Forum, expert of Sohu Automobile Marketing Summit, and expert of Sohu "China Automobile 50 Forum". Mr. Lin is also a prolific writer, who has published hundreds of articles in mainstream financial and industrial media in China.