As a famous landmark in Chongqing, Jie Fangbei is located in the center of the Cross Street at the intersection of Quan Min Road, minzu road Road and Zou Rong Road in Yuzhong Peninsula, Chongqing.
194 1 A "spiritual fortress" built to commemorate the Anti-Japanese War. 1947, in order to commemorate the great victory of War of Resistance against Japanese Aggression, all walks of life in Chongqing were rebuilt as "Monument to the Victory of the Anti-Japanese War".
19501kloc-0/inscribed by Liu Bocheng, Chairman of Southwest Military and Political Committee, renamed the Monument to the Victory of the Anti-Japanese War as the Monument to the People's Liberation.
1997 12.27 built the first commercial pedestrian street in China, enjoying the reputation of "the first street in the west".
In September, 2003, 0.92 square kilometers with Jie Fangbei Commercial Pedestrian Street as the core was determined by the municipal government as the hard core of "Chongqing Central Business District", which assumed the dual functions of commerce and commerce.
As an important part of Chongqing's mother city, Jie Fangbei has a long history and splendid culture, which can be described as outstanding. There are not only cultural relics and historic sites such as the Imperial Palace of the Man Zi shogunate, the former site of the business department of our Party's Xinhua Daily, and the famous Chinese People's Political Consultative Conference conference venue during the Anti-Japanese War, but also the birthplace of Zou Rong, known as the "pawn in the revolutionary army" during the Revolution of 1911. This is not only a place where the "May 3rd Bombing" shocked the world, but also a famous Cathay Theatre (now Cathay Cinema). Famous actresses such as Bai Yang and Zhang Ruifang have all shown their extraordinary artistic talents in Cathay Theatre. At present, there are five municipal key cultural relics protection units in Jie Fangbei, which is one of the "Top Ten Tourist Attractions" and "Top Ten Business Cards" in Chongqing.
After nearly a hundred years' development, especially after Chongqing's liberation and direct administration 10, great changes have taken place in the aspects of urban appearance, infrastructure construction, urban management and spiritual civilization construction. Along the development track of "city birthplace-political and cultural center-commercial street-commercial pedestrian street-commercial center-central business district", Jie Fangbei has gradually developed into a business highland in the upper reaches of the Yangtze River, a headquarters base serving the upper reaches of the Yangtze River, and a modern service industry gathering place with the financial industry as the core.
Over the years, Jie Fangbei has successively won the titles of "National Demonstration Street with No Fake Activities in 100 Cities and 10000 Stores", "National Demonstration Point for Creating Spiritual Civilization", "Famous Street in China", "National Cultural Square with Characteristics", "Top Ten New Landmark Business Districts in China", "Economic R&D Practice Base of China Headquarters" and "Central Business District with the Most Investment Value in China in 2007". Jie Fangbei, with a strong popularity, is a commercial, financial, information and cultural center and transportation hub, with concentrated information flow, capital flow, logistics and people flow. The traffic in and out of the garage exceeds 1.5 million vehicles per hour, with 300,000 people entering and leaving every day, and more than 1 10,000 people on holidays.
Jie Fangbei has a unique landscape, beautiful city outline, architectural charm of Jiangcheng and Shancheng, and unique night lanterns. In the hard core area of Jiefangbei Central Business District, which is only 0.92 square kilometers, there are 388 buildings of various types, including 9 buildings with more than 40 floors, with a total construction area of 6.59 million square meters, of which the commercial area is 2 1.2 million square meters and the office area is/kloc-0.57 million square meters. With the completion of Huguang Guild Hall, Urban Planning Exhibition Hall, Tongyuanmen City Wall Park, Hongyadong Bayu Folk Culture Zone, Street Greening Leisure Park and other regional and surrounding cultural facilities, the urban form of Jie Fangbei CBD has been rapidly improved, showing geographical centrality, landscape symbolism and traffic accessibility.
The traffic in Jiefang North is smooth. The transportation network in this area covers a wide range, with more than 40 bus lines, 9 bridges crossing the surrounding areas, transportation at the ports of two rivers, five main roads entering, two aerial ropeways connecting and a light rail crossing. There are still three bridges and four rail transit under construction. Jie Fangbei CBD intelligent parking guidance system covers 28 indoor parking garages and nearly 7,000 parking spaces in the core area.
Jie Fangbei is a gathering place for high-end brands. Jie Fangbei Commercial Center takes Jie Fangbei Commercial Pedestrian Street as its core, with1.2000 square meters of commercial facilities, hundreds of thousands of commercial categories, dense commercial outlets, a large number of shopping malls and a strong modern commercial atmosphere, which is rare in similar areas in China. It has formed a high, medium and multi-level retail enterprise suitable for mass consumption, represented by Meimei Times Department Store, Pacific Department Store and New Century Department Store. The world's top brands such as Armani, Cartier, Rolex and Breguet all gather here, and Jie Fangbei has become the highest point of high-end brands in Chongqing and even in western China. In 2009, the total retail sales of social consumer goods reached 22.77 billion yuan, accounting for 78.2% of the whole region, with a year-on-year increase of18.3%; The total sales reached 65.03 billion yuan, accounting for 60. 1% of the whole region, with a year-on-year increase of 65.438+06.6%.
The liberated north area is the radiation source of modern commerce. Jie Fangbei has a strong business radiation capacity. At present, there are more than 5,000 companies, including 58 Fortune 500 companies such as Microsoft, Sony, Akzo Nobel of the Netherlands and Siemens of Germany, accounting for 54% of the city and 70% of the whole region. A large number of enterprises, such as Sino-Singapore great eastern Life Insurance, Sino-American MetLife and Hutchison Whampoa, have set up China headquarters or regional headquarters, and four of the six consulates in Chongqing (British Consulate, Japanese Consulate, Canadian Consulate and Danish Consulate) have settled in the Central Business District of Jiefangbei. There are 1 18 headquarters enterprises in the whole region, of which 59 are located in Jie Fangbei CBD, accounting for 50%, of which 52.5% are financial and insurance headquarters enterprises, 45.5% are operational headquarters enterprises and 2% are intermediaries. Jie Fangbei's business scope has crossed Chongqing, moved to the west and looked at the whole country.
Jiefang North Area is a gathering place of financial industry. Cross Gold Street, the core area of Jie Fangbei CBD, is the highland where Chongqing financial institutions gather. Chongqing centralized financial decision-making and supervision institutions, such as Chongqing Banking Regulatory Bureau, Chongqing Securities Regulatory Bureau and Chongqing Insurance Regulatory Bureau; It brings together more than 90% foreign banks, commercial bank branches and all policy bank branches in Chongqing; It has gathered 75% insurance institutions, all bill (franchise) institutions, securities legal person institutions, branches and management headquarters in Chongqing, and 50% securities business departments in Chongqing; Gather more than 50% financial intermediary (service) institutions in Chongqing. At present, there are 7 1 financial institutions in the area, including 2 1 bank, 25 insurance companies, 20 securities companies and 5 small loan companies. Eight foreign banks (Citibank, Xinlian Bank, OCBC Bank, HSBC, ABN Amro, Scotiabank, Standard Chartered Bank and Bank of East Asia) have settled in Jie Fangbei. In 2009, they were liberated.
Jiefang North District is the booster of Yuzhong economy. As a gathering place of modern service industry and modern commerce and trade, Jie Fangbei only accounts for 4.96% of the total land area, and has made more than 50% economic contribution to the whole region, thus becoming a booster for the economic development in central Chongqing. In 2009, the added value of Jiefang North CBD reached 24.377 billion yuan, accounting for 52% of the whole region, with a year-on-year increase of 65.438+09.5%; The commercial added value was 6.38 billion yuan, accounting for 6 1% of the whole region, with a year-on-year increase of18.7%; Fixed investment reached 3.248 billion yuan, accounting for 24.5% of the whole region, up 38.3% year-on-year. 46 headquarters and key enterprises. The vacancy rate of vacant area of main commercial buildings has dropped from the current 14% to less than 10%, and 23 1849 square meters of vacant buildings have been disposed of.
In the future development, Jie Fangbei CBD will adhere to the construction principle of "government guidance, market operation, strengthening commerce, upgrading commerce, unified planning and step-by-step implementation" and the construction concept of "Jiangshan CBD, wealth CBD, digital CBD and humanistic CBD". Combine the ten elements of urban construction (urban escalator, urban footpath, air market, cross street, urban stage, architectural image, urban context, green corridor, urban night scene and urban business card) with the characteristics of Bashu, and build Jie Fangbei CBD into a regional and international CBD, making it a "highland" for regional development, an "engine" for economic growth and the most dynamic and influential CBD.