The standard dimensions are 13cm× 18cm, 19cm×25cm, 30cm×42cm, 42cm×57cm, 57cm×84cm, 60cm×90cm and 70cm× 100cm.
. Common sizes in daily work are 42cm×57cm and 50 cm× 70 cm; The poster size is 50cm×70cm, 57cm×84cm (width× height); The dimensions of movie posters are 50cm×70cm, 57cm×84cm and 78cm×100cm; ; The size of the recruitment poster is usually 90cm× 120cm.
Key points of poster design
Point one: the theme is clear.
The theme is the core of a poster. A clear theme can make the audience understand the central idea and main content of the poster, and also allow the audience to get as much information as possible in the shortest time to achieve the best visual communication effect of the poster.
For example, after reading this poster of Xicha, the audience immediately knew that Xicha had a new product on the market, and the time and place were clear at a glance. With this information, consumers may have the desire to shop. Therefore, a clear theme will make the poster more clear and clear, and it is easier to highlight the key points clearly when designing.
Point 2: Color matching is appropriate.
People are visual animals, and 80% people receive information through vision. In most cases, they can perceive color at the first time. Therefore, color matching is also an indispensable part of poster design. Each color has different functions, representing different emotions and effects. For example, black is advanced and white is simple.
When designing, we should comprehensively consider the theme of the poster, the feelings of the audience and other factors, and reasonably match the colors to achieve better visual presentation.
The third point: unified style.
There are many styles of posters, and different design styles give people different feelings. When designing a poster, we should fully consider the overall style and theme of the poster and strive to achieve the unity of style.
What is the size of the poster? General poster size (general poster size): 42 cm *57 cm or 57 cm *84 cm.
Poster size and commercial poster size: 50cm * 70cm, 57cm * 84cm Standard poster size: 13cm * 18cm, 19cm * 25cm, 42cm * 57cm Movie poster size: 50cm * 70cm, 57cm * 84cm. Recruitment poster size: 90cm * 120cm.
Poster element
1, subject
The most important part of poster design. The theme can make consumers understand the central idea and main content of the poster, and the purpose is to let consumers know what the poster promotes immediately when they see it.
2. Style
Style refers to the overall design style of posters, some are small and fresh, and some are full of advanced feeling. Therefore, different posters have different purposes of color matching.
Step 3 write a composition
In poster design, the design of poster layout is extremely important. The layout determines the overall visual effect of the poster, thus achieving different purposes.
4. Color matching
The color matching of posters is an indispensable step in poster design. The color scheme of the poster is designed with the same color system. Because the same color system gives people a gentle and comfortable feeling, the color matching should not be abrupt, and it must conform to the propaganda content of the poster.
What is the general poster size? 42 cm *57 cm or 57 cm *84 cm. Poster size and commercial poster size: 50cm * 70cm, 57cm * 84cm Standard poster size: 13cm * 18cm, 19cm * 25cm, 42cm * 57cm Movie poster size: 50cm * 70cm, 57cm * 84cm. Recruitment poster size: 90cm * 120cm. General poster size (general poster size): 42 cm *57 cm or 57 cm *84 cm. Poster size and commercial poster size: 50cm * 70cm, 57cm * 84cm Standard poster size: 13cm * 18cm, 19cm * 25cm, 42cm * 57cm Movie poster size: 50cm * 70cm, 57cm * 84cm. Recruitment poster size: 90cm * 120cm.
Poster:
The name poster originated in Shanghai and is a way of publicity. In the past, posters were used in plays, movies and other performances and activities.
Shanghainese usually refer to professional theatrical performances as "going into the sea", while those engaged in professional theatrical performances are called "going into the sea". Perhaps because of this, people call it "poster", which is a propaganda poster to attract customers as the performance information of drama.
Regular posters usually include the nature, organizer, time, place and other contents of the event, which are mostly used in film and television dramas and new product promotion, and are integrated by using elements such as pictures, words, colors and space.
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