Model essay 1 Summary of telemarketing. For more than three months, with the help of my colleagues, I have learned many aspects of power sales, which are summarized as follows according to my previous work:
Telemarketing may also be the most difficult and challenging of all sales. Always rejecting others hurts my self-esteem. But you have to cross this threshold. To tell the truth, I think I am a hero who was "forced" to go to Liangshan. I call every day and the phone is rejected, so I learn to put up with it. At first, it was the help and teaching of the boss, including all volunteers, and gradually adapted. Others can do it, why can't I?
I think the work pressure of salespeople. When faced with the loneliness in exile and the frustration that the sales target can't be achieved continuously, unreasonable customers can only escape from the muddy and hateful life of marketing major or mud once they lose their strong will. Especially in telemarketing, we have to make at least 60 calls every day. If there are 2 1 working days every month, we will make 1260 calls every month. How many times we accept rejection, all the voices we can hear are "unnecessary". If we can't motivate ourselves and each other, we will face every day gracefully, and it will be painful not to call every day, even to see the phone, because no one will like the feeling of rejection.
Nearly 1000 customers in three months now. The customer can scan Figure 2 for each month, and the results range from 0 in the first month, 3000 in the second month, and then 10900 in the third month. Every month's progress and pursuit of success will inevitably encounter all kinds of difficulties and twists and turns. It is better to think. Perhaps there are few people in this world, and his life is smooth sailing, but most people, including many successful people, have encountered failure or failure. In addition to your original goals, you must have firm confidence. He must go back from time to time to test whether their footprints have been derailed and whether they have taken more detours. If he comes back soon, he should correct, summarize and review quickly to ensure that the direction is always correct. As the saying goes, "one's pursuit of progress is not standing still"!
When I came back this time, I still had many shortcomings and deficiencies in my work, especially the most obvious one is sloppy, not paying attention to what customers say and often answering irrelevant questions. The nature of such problems often occurs. When making a phone call, some problems still can't be faced independently, and it's easy to panic. When a customer encounters a problem, he can't be calm and stable. In this way, couples who have just arrived for less than a month can face these problems. I haven't done enough for this success. I must try to get rid of this in the future.
Because I can't distinguish between work and life at ordinary times, sometimes it will bring trouble to my life. Unhappy work and life sometimes lead to a day's mood. Of course, this is definitely not good, because a day without a good mood directly determines whether you receive a job or not! Normal work and life, at the same time, I believe that people with depression will be more depressed. We must find a successful person who is happier than him, not him. His happiness will spread infection and find strength and confidence.
Planning for the future can't always be the same as before, without setting goals. Like a headless fly triggering day after day without a purpose. I wonder if there will be a result one day. It must be clear: 70 calls a day, at least 50 visits to customers, the possibility of signing the bill will be greater, at least when he tries to enrich himself and express himself at home with his own examples, which can make all those who care about them trust.
In addition, there is a saying that people who don't want to be generals can never be good soldiers, so I want to be good soldiers and I want to be promoted, but it can't be separated from my efforts. Then I ask myself to work harder, learn from others' strengths and advantages, and get on well with my colleagues. We will be best friends at work and best friends at rest.
The first three months have passed, so bravely challenge the success in the second half of the year, and success will certainly take care of these efforts! Absolutely true!
After a week's training, what impressed me most was professionalism, telemarketing, strange visits and time arrangement. The following is my personal experience:
First, professional quality.
1, clothes, words and deeds
Suit and tie can be said to be the foundation, which is not only the embodiment of one's personal accomplishment, but also a bridge to respect others.
2. Service mentality
Start with the details, clean up your office, repeat simple things every day, and return to zero.
3. Learning ability
I've been watching One Minute Selling these days, and I've learned a lot by combining what I said in the book with my own practical experience. The purpose of sales, the way of communication, and the problems that should be paid attention to before and after sales have benefited me a lot.
Second, telemarketing.
1, the purpose of calling is to meet the customer.
The biggest difficulty of telemarketing is to make customers interested in a short time.
3. Speech is also a problem I want to solve.
4. How to inadvertently relate related matters to the purpose of the call?
Summarize the problems I encountered in telemarketing during this period, mainly focusing on:
1, from the beginning, I felt that I was trying to win others' time, but as a result, others didn't want to continue listening halfway.
I like to expose the purpose of my call from the beginning. As soon as I came up, I directly introduced companies and individuals, and the results were repeatedly rejected.
3. Adjustment of excitement. I didn't find the excitement of calling in the early stage, and I didn't feel anything until the last day. How to adjust myself to the best state is also what I need to improve next.
Third, strange visits.
Problem investigation: insufficient preparation and experience.
1. Insufficient preparation shows that our understanding of the sea point itself has not yet reached a high level, which makes it impossible for customers to answer questions timely and accurately according to the situation. At the same time, it is also reflected in the lack of prediction reflected by customers, and no detailed prediction was made before departure. Also, the thoughtless route led to many mistakes in the middle, which delayed the meeting with customers.
2. Inexperience is mainly manifested in some poor manners, such as forgetting to exchange business cards with others and knocking at the door.
Fourth, the arrangement of time.
It is mainly aimed at a time arrangement in my work, life and study, how to balance, how to make myself reach the best state in my work, and at the same time maintain a happy life and learning motivation. This is still under constant research and thinking.
Summary: "Work today, finish today" is my biggest experience in time this week. I think the most important thing is a "work attitude". We should constantly "zero" ourselves, adjust our mentality, be willing to grow from small things, maintain a learning mentality, and constantly sum up, summarize and grow!
Abstract of the working mode of telemarketing 3 1. Marketing skills
1, our main marketing methods: stranger worship and telemarketing.
2. Summary and perfection of rhetoric.
3. Analysis and reference of successful marketing cases.
2. Matters needing attention in the worship of strangers
1, pay attention to appearance: clean clothes are required. Generally, men are required to wear suits, slippers and shorts in summer; Ladies are required not to wear fancy clothes, let alone light clothes.
2. Be polite and keep smiling.
3. Pay attention to tone: briefly introduce our service items such as SMS 1 14.
4. Greetings: Pay attention to each other's chat, grasp each other's interests, combine our services and intercept the conversation.
Third, telemarketing
1, calling affinity
A, in a good mood
Don't ignore your smile.
C, clear voice, clear, concise language.
Smile when rejected and end politely.
Step 2 pay attention to the atmosphere
Speak loudly so that others can hear you clearly.
B, speech speed control
C, enthusiasm, initiative
Step 3 find the person in charge
First, the well-known telephone, call directly to find.
B, how to break through the secretary barrier
4. The "five-two-one rule" means that you can successfully book two customers and sign the next order by making five phone calls.
5. Preparation before calling
A, clear the purpose of calling the customer. Be sure to be clear about the purpose of calling customers. Do you want to sell your products successfully, or do you want to establish a long-term cooperative relationship with your customers? There must be a clear purpose.
B, clear what is the goal of the call, and what effect should be achieved after the call. Goals and objectives are related to a certain extent, so we must make it clear that there are both goals and objectives. These are two important goals.
C. Questions that must be asked to achieve the goal In the case that information is needed to achieve the goal, these questions must be made clear before calling. Calling is to get more information and customer needs. Without asking questions, you can't get the information and needs of customers. Therefore, it is very important to ask questions in telemarketing, and you must write the questions on paper.
Imagine the questions customers will ask and design the answers.
E imagine what will happen in the process of telemarketing and be prepared. Call 100, 80 people are connected, and 50 people find the relevant person. Every phone call may have different situations, so telemarketers must be aware of what may happen at any time and take corresponding measures.
F, preparation of required information. If you need to respond to the customer's information, you can't keep the customer waiting for too long, so be sure to prepare the nearby information. For the problems that customers often encounter, we should also make a work help form and a list of some colleagues in case of unanswerable questions and seek the help of colleagues.
Summary of telemarketing work model essay 4. Job description
1, the company is mainly engaged in agricultural product information services. I remember when I first came to this company, I found that it was different from other places in that the company was large in scale, 100 people and had a large office area, which should be regarded as a medium-sized company. The company is mainly formed by two departments, one is the telemarketing department, that is, my department, with about 100 people, and the other is the technical department, which is mainly engaged in.
Our main responsibility is to contact the customer and ask him to apply for membership of our website. The annual fee is 7000 yuan, and we can provide him with quotations and market analysis of agricultural products such as grain, oil and cotton all over the country. The general workflow is that we look up relevant agricultural products enterprises through the internet, call the person in charge, sell our service to him, and provide him with a free user account for a week's trial. If the customer is satisfied and both parties cooperate, he will pay to become a member.
Second, the internship content
1. At the beginning of our work, we new employees will be gathered in a trial meeting in batches, and the human resources manager will mainly explain to us some of the company's systems and the decision of rewards and punishments. As we are new employees of this company, we must try it out for a week first. If we are qualified, the company will sign a one-year labor contract with the employees. After the meeting, we were assigned to various groups, and in this way, I officially started my telemarketing work. When I join the group, the group leader will send us a telephone list of customers, which is collected online by the staff in charge of telephone inquiry in the group.
2. Then, the team leader will give us a dialogue list, which mainly includes examples of how to communicate with customers. For example, let's ask "Are you from _ _ company?" . If the other party answers yes, we will introduce ourselves: "Hello, we are from _ _ Technology Co., Ltd., mainly providing you with grain and oil consulting information services". The other party may continue to talk to us, or refuse directly. There are instructions in this dialogue sheet for our newcomers' reference. The first day of work is. Take this conversation sheet as a reference and type all the calls on the phone sheet. I took a quick look. There are about 100 calls in the phone book. But there is only one phone on my desk, so I have to look at the call list first, then pick up the phone list and make the first call. When the phone is connected, it is inevitable that you will be a little nervous, your mouth will tremble and you will stutter. Fortunately, I controlled it in time and told the other party what I wanted to say, but as I expected, the other party said that their company didn't need it at present and politely declined me.
After the first call, I must have some confidence, so I called again according to the phone list. Some phones are disconnected or there are no available numbers. There are many cases, or the phone number belongs to another company. It is estimated that the previous company left and the information on the Internet has not been updated. There are also many cases where the customer service staff of the other party answers the phone. Maybe they often answer such calls, so they always try their best. Send you away, for example: they say the leader is not at work, or the manager is on a business trip. When I say I want to find another person in charge, she will say that the person in charge is on a business trip. Anyway, I just want to send you away as soon as possible. What's more, the other person in charge has a bad attitude. I think this kind of sales call should be answered frequently, but we can't be treated with such a bad attitude. But this situation is still rare, because most managers are still very qualified, and they will refuse you in a friendly way or try your service temporarily.
4. Our team leader _ _ told me to make as many phone calls as possible every day, so as to find potential customers and make profits. She asked me to list the names of those users who are interested in the products, and then call each other back every two days, which would be better. Because telemarketing is a bit like waiting for a rabbit, or in layman's terms, it is to beat a mouse. In addition to good eloquence and communication skills, our own luck is also very important, because it is possible that the other party urgently needs your products and services, but can't find them. At this time, when you make a phone call, the other party will be very excited to cooperate with you to remit money to you and communicate with those interested customers repeatedly. He is likely to be moved and finally decide to cooperate with you. Of course, telemarketing has great advantages for girls, because girls may be better at communicating with others. Because it's a male boss, the other party will talk to you patiently for a few minutes if they don't do it in time. Maybe in these few minutes, the opportunity will come.
At the same time, the more we make phone calls, the more potential opportunities there will be, because in society, if we have a product, there will definitely be people in need, but you have to tell him the news and let him decide whether to buy your product or service, so we have to make more than 100 phone calls every day, which is very intense.
Third, visiting customers for the first time
1. Who am I and what company do I represent?
2. What's the purpose of my calling the customer?
3. What's the use of our products for customers? In short, let customers have some impressions of you and pave the way for the next visit. In the conversation, we should ask whether there have been other investments and how effective they are, and then compare them with our investment methods to make them easier to understand. Ask if you can send us some market information and comments every day.
Fourth, internship experience
Every day after coming to the company, we have to make more than 100 calls all day with the latest telephone bill of the team leader. Sometimes we suddenly feel bored, because the things on the phone bill are a bit illusory, and you don't know when the customer will cooperate with you. This period is also the most difficult period. The team leader said to me, "If you don't work hard today, try to find a job tomorrow.". In order to survive in the company and create the greatest benefits for the company, yes, I thought about it and the team leader was right, so I revived my fighting spirit and chatted with customers, in short, let customers have a sense of identity, peace of mind and security. Only in this way can he believe that you are not a liar or a bad person, but you are just a business partner and a trustworthy good friend.
Summary of telemarketing work mode essay 5 has been in our company for some time. At the end of 20__, summarize the experience and shortcomings of this period in order to correct them in 20__.
First of all, I want to thank _ for always giving me a chance to exercise myself. _ _ Company is an industry that I have never come into contact with before. For me, this is a strange and fresh place, but when I look forward to it, it is a sacred place. My understanding of it is: unattainable, out of reach. A place where only knowledgeable and proficient people can stay.
The arrival of the beginning made me feel too sudden and I couldn't understand it at once. With the help of my sister and colleagues, I gradually got used to it. The company is a newly established company, and clerks can't just do paperwork. This is very challenging for me. I still remember that when my colleagues made a lot of phone calls, I dared to make the first phone call. At that time, my hand holding the phone was shaking and I was praying that no one would answer the phone. But this is not what I want. I answered the phone over there and didn't understand what to say at the moment. All the words I started thinking about went to Wubang. I don't understand how I ended that phone call. It's really silly to think about it at this time.
Telemarketing may also be the most difficult and challenging of all sales; I am also a proud person, and rejection from others will always hurt my self-esteem. But if you want to cross this threshold, you must lose face. Although the face is your own, it is given by others. So I try to ask others to give me face and business. To tell the truth, at that time I regarded myself as a hero who was "forced" to go to Liangshan. I call every day and make a lot of calls to let myself be rejected and learn to bear it. Of course, in this process, I did "know" several good interested collaborators.
After a while, I felt that I called myself a lot, but there were very few people who contacted the business. If you think about it carefully, it seems that you can't say that your mistakes are too big. People are very disgusted with telemarketing. When they hear it, they hang up or make a polite phone call. Calling means losing face, being rejected and making yourself too miserable. So I'm looking for other ideas, the internet. We are often online, why not use the internet to contact? It can make people relax in the intense work, talk a few words of gossip, and it is also very likely to talk to some customers. In this way, because I am a netizen, I feel very close and will not refuse you, at least I will think of you. Often online, contact is very convenient, do not call, do not bargain in front of so many colleagues, it seems very stingy. Bargaining is an art and patience is indispensable. Nowadays, many people love to bargain, even if the price is reasonable, they will bargain if they are used to it. No matter who says a price, both sides want to let the other side know directly that the phone will make people have no buffer time; On the other hand, the network is different. It buffers time and can be spoken in a very simple tone, which is easy for people to understand. Even if I say something wrong to myself, it's easy to explain it on the Internet, so that the other party can understand, but the phone is different. People often like to talk on the phone.
So I changed my strategy and looked for customers online. You really don't say that people can understand it not only online; And even if you don't need a foreign language, I will introduce some customers to you. It's much easier to communicate, and it's convenient to talk, just like talking to a very familiar netizen, and people don't mind. I really like this way of communication. It has proved to be very effective, at least compared with telemarketing.