1, the purpose of dating agencies is to pursue profits, not your happiness. It is difficult to find a partner, and there are usually some psychological and ideological deficiencies. Note that this deficiency is not cognitive, that is, it is not a problem of "your standards are too high" or "you are suitable for finding Pisces", but a psychological and awareness problem of contact barriers, rejection of the opposite sex, inability to establish intimate relationships, or lack of love.
Therefore, the premise of finding a good partner and getting married is to become a good-looking person, and these problems must be solved first. But the matchmaking agency will never tell you this. First, they may not find it, let alone solve it. Second, you can't make money. Therefore, the marketing model of marriage and love institutions is similar to that of fitness institutions, and the focus is on getting cards, not your body.
2. The marketing targets of marriage and love agencies are concentrated in those susceptible people. Take this classmate as an example: life is not fun, there are few intimate friends and social activities, I like daydreaming, I feel inferior but feel good about myself, and I often feel old (actually not very stressed) but I am not sensitive to the opposite sex. According to the psychological characteristics of these students, design very effective marketing methods and words.
Arouse the psychological excitement of students who are rarely paid attention to by the outside world through special attention; Make students who like fantasy feel satisfied by drawing cakes; Through continuous fast-paced intervention, psychologically fragile students can't keep rational thinking; Through belittling and threatening, students with low self-esteem have a premonition that they may be cheated and an uncontrollable impulse to give.
3. The main service of marriage and love agencies is "introducing objects". For example, a VIP service of a dating agency is to introduce 20 "successful men". However, because most students who pay for marketing do not have the ability to fall in love and get married, and do not provide services to solve this problem, the success rate is very low. For these students, there is a high probability that there will be no good results. And it is likely to be misled by the "experts" of marriage and love institutions.