New media is a big category, not simply sending Weibo WeChat, not simply thinking about "what I want to do", but thinking more about "what my audience wants to see". It involves many aspects, including data, psychological games, hot spots, large-scale resource utilization, media cooperation and topic explosion, and carries more functions such as public relations and advertising in this era.
If you can have the following points, it is easy to find a job anywhere, otherwise, it will be hard to find it:
First, the operation of new media must have "network awareness". This requires the ability to grasp hot spots, be familiar with data analysis, information collection and so on.
Second, integration. New media operation, strong ability to integrate material resources. Correction/wholeness
Third, literary talent. Everything can be found in the structure and scene. His existence is logical, and his occurrence is trending. Literary talent serves these internal logics and needs the ability to control words to produce value.