Who is called the father of world marketing? thank you

Dr Philip philip kotler, born in 193 1, holds a master's degree in modern marketing and is known as the "father of modern marketing". He is currently a tenured professor at Kellogg School of Management, Northwest University. He is an honorary professor of international marketing at Kellogg School of Management, Northwest University, and holds a doctorate from Massachusetts Institute of Technology, a postdoctoral fellow from Harvard University and honorary doctorates from eight other universities, including Zurich University. At present, he is the chairman of American Management Science Joint Marketing Association, director of American Marketing Association, director of Marketing Science Association, director of Management Analysis Center, member of Janklovits Advisory Committee and member of Copernicus Advisory Committee. In addition, he is also a consultant to many large American and foreign companies in marketing strategy and planning, marketing organization and integrated marketing. At the same time, he is the author of nearly 20 books, and has written more than 100 papers for first-class magazines such as Harvard Business Review, California Management Journal and Management Science.