How do investors read valuable information from the prospectus?
The purpose of value investment is to discover the potential value of the enterprise, so we need to accumulate some information about the industry prospect, as well as the company's technical level, production level, market size and so on: not only to find information from the prospectus, but also to jump out and look at the environment. The part of concern should be the analysis of the business and operating conditions of the enterprise. Growth investors are concerned about the prospects of enterprises in the foreseeable future (1-3 years). Special attention should be paid to financial statements, business split, mergers and acquisitions, risk analysis and shareholders' shareholding before listing. When reading financial statements, it is recommended to look at them with suspicion. When you see some assumptions, you should think, "Can the assumptions hold?" Consider more risks and pay more attention to the investment progress of the funds raised by the enterprise in the future. High-quality investors value the asset quality of enterprises. In addition to some financial analysis, we should also pay attention to whether there is interest transfer or potential risk between enterprises and shareholders in the process of asset changes.