1. Promote housing sales, stimulate housing consumption and stimulate economic growth.
Judging from the transaction results, according to incomplete statistics, during the period of 15, * * * more than 2,000 projects participated in the real estate fair, with a transaction area of over 8 million square meters, a transaction amount of over RMB 10 billion, and nearly10 million visitors.
From the perspective of trading scope, the trading scope is expanding day by day. In addition to traditional commercial housing and second-hand housing transactions, it also involves property management, decoration, land auction, gas station auction and many other contents.
From the perspective of trading forms, trading means are increasingly diverse. In addition to various promotional methods for developers' decoration, the Housing Fair has also launched various forms to promote real estate transactions, such as house auction, online housing fair, second-hand housing storage activities, new platform for second-hand housing packaging services, foreigners returning home to buy houses, and low-rent housing rental.
Since 18, the Housing Fair has always paid attention to people's needs and market hotspots, closely focused on the relevant policies and regulations issued by the state and relevant departments, formulated the contents of the Housing Fair, and guided consumers to buy houses and attracted foreigners to invest and settle down by adopting a series of financial, policy and related supporting services, which promoted the development of the real estate industry in our city and boosted economic growth.
Second, standardize the real estate market, improve work efficiency and build an honest trading platform.
Strict market access system. Since its inception, the real estate fair has not only strictly examined the qualifications of exhibitors, but also signed a commercial housing quality guarantee with development enterprises, organized participating developers to sign a joint statement of "assured sales", organized participating intermediaries to carry out a joint statement of "assured intermediary", and established a commercial housing complaint center and Chengdu Real Estate Brokers Association to regulate the behavior of real estate developers and intermediaries, thus ensuring the quality of participating real estate and maintaining the high-level development of the whole real estate fair.
Effectively protect the legitimate rights and interests of consumers. From the perspective of ordinary people, the fair set up a house buyer's club, held a lecture on house buying knowledge, and opened a public real estate school to teach ordinary people about house buying, guide them to invest and spend, and strengthen their awareness of self-protection in house buying, making it a brand exhibition in the eyes of ordinary people.
Improve the efficiency of the window department. In order to provide people with a more relaxed and convenient trading environment, Chengdu Real Estate Fair launched a "one-stop" service for relevant functional departments to facilitate people to consult and apply for documents; Open up the "fast track of second-hand housing transactions", and shorten the processing time of second-hand housing from 7 working days stipulated by the state to 4 working days, which is at the forefront of the country; Housing home purchase guarantee loans reduce costs, simplify procedures, and provide on-site services for property buyers with mobility difficulties; The fair also set up a real estate consulting department to accompany people to choose houses, buy houses and sign contracts. ...
The fair purified the real estate market, promoted the self-construction of relevant functional departments, built a bridge between developers and ordinary people for honest transactions, and promoted the healthy development of Chengdu real estate.
Third, strengthen communication, promote communication and promote the development of the real estate industry.
First, it enhances the understanding and communication between ordinary people and developers. Housing Fair allows developers and ordinary people to face each other directly. Even ordinary people who buy a house can directly reflect their own housing requirements, but it also allows developers to concentrate first-hand information from the market, which helps to coordinate the contradiction between supply and demand and rationally use real estate resources.
The second is to promote the communication and competition between real estate enterprises in our city. Housing Fair is a great review of the strength of real estate developers in this city. By participating in the real estate fair, the participating developers launched fierce competition in product quality, marketing means, booth layout, brand image, business philosophy and so on. Through this kind of competition, the development enterprises with good reputation and strong strength can survive and even develop, while the developers with poor strength and low reputation are gradually eliminated, and the real estate industry continues to make progress in this benign competition.
Third, communication within the industry has been strengthened. The fair organized many exchange meetings and seminars, and invited many people in the industry, experts and scholars and government leaders to have in-depth and extensive discussions on various topics in the real estate field. Such as, Xie, Nie Meisheng and other real estate celebrities came to Chengdu to give special lectures, such as the seminar on WTO and the western development of Chengdu's real estate industry, the lecture on the development trend of housing and real estate industry, the interactive activities between Beijing, Hong Kong and Chengdu, and the lecture on commercial real estate investment. Fourth, it has promoted exchanges and interactions between cities. Due to the increasing scale and influence of Chengdu Housing Fair, the good image of Chengdu and even Sichuan real estate industry has been well established under the strategic background of China's western development. In 2000, Chengdu Housing and Real Estate Fair received a delegation from Taiwan Province Real Estate Trade Union, and held "Chengdu-Taiwan Province Real Estate Entrepreneurs Exchange Meeting". Western Region 1 1 Representatives of Urban Housing Management Bureau also jointly issued the Joint Declaration on "Human Settlements, Environment and Environment" in Western China at the fair, and the vigorous and healthy development of Chengdu's real estate industry is obvious to all.
Fourth, it has promoted international exchanges and expanded Chengdu's international reputation. Since 1993 "China Sichuan Chengdu '93 International Panda Festival Real Estate Fair", the fair has attracted the attention of real estate professionals from Asia, the United States, Canada, Europe and other countries and regions, fully demonstrating the strength of Chengdu's real estate industry and its unique good investment environment as a central city in the west.
After ten years' development, Chengdu Housing Fair has brought profound influence to Chengdu real estate industry in terms of product quality, urban construction, living environment and housing consumption concept, from which we can see the real progress of the real estate market. We are convinced that the future of Chengdu real estate industry is full of hope, and we are also full of confidence in the future of Chengdu real estate fair.