E-commerce is a new interdisciplinary subject integrating computer science, marketing, management, economics, law and modern logistics. Cultivate innovative compound electronic commerce senior professionals who master the basic theories and knowledge of computer information technology, marketing, international trade, management, law and modern logistics, have the ability to carry out business activities by using the network, and use computer information technology and modern logistics means to improve enterprise management methods and improve enterprise management level.
Extended data:
Electronic commerce is divided into broad sense and narrow sense. E-commerce in a broad sense is defined as the use of various electronic tools to engage in business or activities. These tools range from basic telegrams, telephones, broadcasts, televisions and faxes to computers and computer networks to modern systems such as NII (National Information Infrastructure-Information Superhighway), GII (Global Information Infrastructure) and the Internet. Commercial activities are all activities based on the demand activities of pan-commodities (physical and non-physical, commodity and non-commodity production factors, etc.). ) to the reasonable and legal consumption of pan-commodities except the typical production process.
In a narrow sense, e-commerce is defined as mainly using the Internet to engage in business or activities. E-commerce is the general name of people who master information technology and business rules, systematically use electronic tools and engage in various activities centered on commodity exchange with high efficiency and low cost in modern society with highly developed technology and economy. This analysis highlights the premise, center, focus, purpose and standard of e-commerce, and points out the level and effect it should achieve. It is a stricter definition of e-commerce and reflects the requirements of the times. It emphasizes the central position of people in the system from the perspective of system, organically links environment with people, people with tools, and people with labor objects, and defines e-commerce with system objectives and system components, thus making e-commerce productive.