What does "naughty value" mean?

"Naughty value" means that based on Taobao's rich big data, purchasing power is no longer the only reference, but the core indicators such as comprehensive purchasing power, interaction index and shopping reputation, and finally a score is obtained, which is the membership level.

Features: "Naughty value" is not fixed. It analyzes and calculates the user behavior data of nearly 12 months, and the system will update the score on the 8th of each month. Purchasing power, interaction index and shopping reputation are the core basis of its calculation.

Lifting method:

The more shopping expenses, the higher the naughty value.

Perfecting personal information can improve naughty value.

Publishing pictures, sharing treasures, and answering other buyers' shopping queries can all improve the naughty value.