What is the financing roadshow?

Road Show, translated from English Roadshow, is a widely used way to promote the issuance of securities in the world, which refers to the promotion activities of securities issuers to institutional investors before issuing securities.

During the activity, the company introduced the company's performance, products and development direction to investors in detail, and fully expounded the investment value of listed companies, so that prospective investors could have a deeper understanding of the specific situation and answer the concerns of institutional investors.

The purpose of roadshow is to promote the communication and exchange between investors and stock issuers, so as to ensure the smooth issuance of stocks. In overseas stock markets, stock issuers and underwriters should decide the circulation, issue price and timing according to the roadshows.

The process of the roadshow is roughly as follows:

(1) Select the roadshow website.

When selecting websites, listed companies should strictly follow the relevant standards stipulated by the CSRC. In terms of platform requirements, we must at least have the ability to broadcast pictures and texts, and at the same time ensure smooth Internet access, good technical services and safety.

(2) Announcing roadshows

According to the regulations of China Securities Regulatory Commission, the announcement and prospectus of IPO company about live webcast promotion activities were published in the same newspaper and on the website designated by the stock exchange, and listed on the same day. Websites providing roadshow services for issuers shall publish roadshow announcements for issuers in a timely manner in addition to the designated information disclosure publications and designated websites.

(3) Display background materials

The background materials of listed companies displayed shall include prospectus, introduction of roadshow guests and other materials.

(4) Design a questionnaire survey.

The questionnaire is designed in the form of bidding and inquiry, and the real views of investors on stock issuance are obtained through online exchange interviews, and the online inquiry results are used as an auxiliary reference for future stock pricing.

(5) Field promotion

On-site promotion means that roadshow guests should communicate with investors online. According to the regulations of China Securities Regulatory Commission, the chairman, general manager, financial controller, secretary of the board of directors and project leader of lead underwriter of IPO company must attend the live video promotion activities of the company during the online promotion.

(6) Organizing roadshow content

After the on-site promotion, the contents of the live webcast shall be submitted to the China Securities Regulatory Commission and the stock exchange for electronic listing and filed for future reference.

Generally speaking, financing refers to equity financing. When a formal investment company finances an enterprise, it usually includes eight steps:

1, project screening. 2. Preliminary investigation. 3. Project evaluation. 4. Sign the investment framework agreement. 5. Due diligence. 6. Investment decision. 7. Sign an investment agreement. 8. Investment management.

It is worth noting that entrepreneurs need to fully prepare business plans and financing roadshows. Make a good impression on investors. Also, when signing the agreement, it is recommended to find a professional to help check it. Mingde Capital Ecosphere provides financing docking, roadshow counseling, agreement negotiation and other services, and is willing to help you successfully obtain financing. "

If you have any questions about the financing roadshow, you can click the online consultation button below to talk to the teacher directly.