The economic crisis is both a crisis and an opportunity for Shenzhen Talent Recruitment Network, and it is a process of survival of the fittest. On the one hand, the investment and financing of online job hunting will decrease and the bubble will burst; On the other hand, the innovation of products and services is just the right time. The important symbol of China's economic upgrading is the upgrading of service industry, which is the direction strongly supported by the China government and the important direction of future employment. Therefore, online recruitment should follow the trend.
The second trend: Shenzhen Recruitment Network moves with the layout of the Internet.
With the popularization of Internet in Northeast China, Central China and Southwest China and the gradual deepening of netizens' application in this field, online job hunting and recruitment will develop greatly in the next five years. Third-tier cities and towns will become the promotion areas of future talent websites, and more regional websites will appear.
The third trend: Web2.0 will boost the service of Shenzhen Recruitment Network.
The third stage of investment and financing is looming at 09Q 1. According to iResearch, the financing and M&A hotspots of the third-stage job-hunting websites will focus on search, community and video job-hunting websites, and web2.0 of Shenzhen job-hunting websites will start from the field of forward-looking investment. With the improvement of job seekers and employers' understanding and proficiency in using search engines, and the further increase of job information, job hunting (whether in-station or vertical) will be the future development trend. The development era of search job recruitment websites in 2008 has not yet arrived, and the arrival of the times depends on the number of recruitment websites and the decentralized degree of information distribution.
The fourth trend: Shenzhen Talent Recruitment Network is deeply involved in the talent market and strengthens the research on professionals.
Shenzhen Recruitment Network is an active participant in the human resources market. Build a bridge between employers and job seekers, and between supply and demand. Because Shenzhen recruitment network knows more about the information asymmetry between job seekers and employers, employers and job seekers, Shenzhen recruitment network can also act as a vocational educator, advocate and serve the career planning of unemployed students, provide them with vocational education, and let them cultivate and improve themselves more comprehensively as soon as possible.
The fifth trend: users are king.
The law of "users are king" on the Internet is still applicable in the field of online job hunting and recruitment. Production, research and development, promotion, operation and other related strategies should consider users and take users' needs and experiences as the starting point. Potential job seekers are the user groups ignored by talent websites. When the talent website digs its own value for them, the business model will be born. The user-centered operation concept of vertical job recruitment websites has accelerated the steady growth of their website traffic.
The sixth trend: improving user satisfaction
In the visitors' satisfaction rating of websites, the scores of all websites are between 4 and 5 (between satisfaction and satisfaction), and the satisfaction of talent network is not ideal. New employers pay more attention to popularity when they choose job-hunting websites, while old employers give up their services with job-hunting websites because their services are not satisfactory. The income of old employers accounts for the vast majority of talent websites. IResearch believes that improving service and optimizing employer experience are the key to increasing revenue.
The seventh trend: Shenzhen's talent recruitment network is diversified.
It is a reality and trend to diversify the business of Shenzhen Talent Recruitment Network. Diversification is an important way to differentiate job recruitment websites, and users (employers, job seekers or potential job seekers) should be the center to design business, develop products and provide services.
The eighth trend: Shenzhen Talent Recruitment Network enhances its marketing ability and reduces its marketing investment.
Online advertising plays a certain role in improving monthly coverage. A small increase in users may change the traffic ranking of job-hunting websites, but the monthly ranking is of little significance and unsustainable. The economic crisis has a great impact on the revenue of job-hunting websites, exposing the operation problems of talent websites, mainly in three aspects: marketing, expansion and research and development.