According to the transaction type, it is mainly divided into B2B, B2C, C2C and so on. Among them, B2C and C2C are both oriented to end consumers, so they are also called cross-border online retailing.
China cross-border electronic commerce market size
The rapid growth of cross-border electronic commerce mainly depends on the substitution of traditional trade market. The penetration rate of cross-border e-commerce in China is gradually increasing, and there is huge room for future development. According to the data of the Research Report on the Development Mode and Industrial Master Plan of Cross-border E-commerce Industrial Park released by Forward-looking Industry Research Institute, the total import and export trade of China reached 27.79 trillion yuan in 20 17, up by 14% year-on-year, achieving double-digit growth for the first time in six years. 20 19% China cross-border electronic commerce's transaction volume reached 7.5 trillion yuan. By 20 18, the e-commerce transaction volume in China will reach 8.8 trillion yuan, up by 17.3. It is estimated that by 2020, the transaction volume of China cross-border electronic commerce will reach 12 trillion, with a compound annual growth rate of 16.44% and a penetration rate of 37.6%. There is huge market space for cross-border e-commerce development in the future.
Cross-border export e-commerce continues to maintain a high growth trend.
In 20 17, the growth rate of industry-leading income remained above 50%. According to the data of Prospective Industry Research Institute, in 20 17 years, cross-border communication revenue increased by 64.2%, Aoji e-commerce revenue increased by 68.5%, Anke innovation revenue increased by 56.4%, price chain increased by 68.5%, and three-state shares increased by 63.2%, which continued to maintain the leading growth momentum of the industry and made rapid progress.
At present, China mainly exports cross-border e-commerce, and the proportion of imported e-commerce is increasing. Due to the high advantages of China's manufacturing industry in cost and scale, and the promotion of the Belt and Road policy and the capital market, the current cross-border e-commerce in China is mainly export-oriented.
Cross-border electronic commerce policy is conducive to promoting the rapid development of cross-border electronic commerce.
In the future, e-commerce will move towards internationalization and globalization, cross-border import and export retail e-commerce will become a new form of global trade, and cross-border retail e-commerce services will become the blue ocean market for service providers.
At present, China's cross-border import and export retail e-commerce service is still in its infancy. In the future, with the development of cross-border e-commerce industry, new opportunities will be ushered in, and brand e-commerce service industry will also usher in higher growth space by taking advantage of the industry.
On the import side, the demand of domestic consumers for overseas goods is growing day by day, and the trend of "Haitao" is rising rapidly. After seeing the business opportunities in the domestic market, a large number of overseas brands are interested in expanding the China market; On the export side, with the globalization of e-commerce, domestic brands choose to enter the international market more. Therefore, the market demand will face more room for growth in the future, the categories of e-commerce services will continue to expand, and the long tail market will gradually open.