Professor Robert Kaplan is the founder of the Balanced Scorecard and the president of the American Balanced Scorecard Association. Professor marvin bower, Leadership Development of Harvard Business School. He has served as a design consultant for performance and cost management systems of many top companies in North America and Europe, and delivered speeches all over the world. He was a Buddhist in Kazakhstan for 65,438+08 years. Prior to this, he taught at the Graduate School of Management (GSIA) of Carnegie Mellon University for 65,438+06 years, of which 65,438+0977-65,438+0983 was the Dean of the Graduate School.
Dr David Naughton is the founder, chairman and CEO of the Balanced Scorecard Association. Before establishing the Balanced Scorecard Association, Dr. Norton was one of the founders and served as the president of Renaissance strategic groups. His works co-authored with Professor Robert Kaplan and published by Harvard Business School Press include: Balanced Scorecard: Turning Strategy into Action; Strategic map: transforming intangible assets into tangible results; Organizational synergy: creating enterprise synergy with balanced scorecard: and strategic-oriented organization.