Brief introduction of Wufangzhai Group

Zhejiang Wufangzhai Industrial Co., Ltd., with a history of one hundred years, is the leader of the food industry of the group, a well-known enterprise with a time-honored brand in China, a national key leading enterprise in agricultural industrialization, the largest zongzi production and marketing enterprise in China, and a top 100 enterprise in the national food manufacturing industry to pay taxes. Jiaxing Wufangzhai Zongzi is a national geographical indication (origin) product registered by AQSIQ. Wufangzhai trademark is a well-known trademark in China recognized by the State Trademark Office. Wufangzhai brand's intangible assets are rich in value, with excellent product quality, excellent taste and profound cultural connotation. On the basis of inheriting the national diet culture, Wufangzhai constantly innovates and modernizes the production technology of the famous "Jiahu Fine Point" in Ming and Qing Dynasties. At present, a series of products focusing on zongzi, concentrated snacks, marinated products and egg products have been formed. By the end of 2008, the sales revenue reached 640 million yuan. Wufangzhai Industrial Park, located in Xiuzhou District, Jiaxing, is a national industrial tourism demonstration site, and together with Chengdu Wufangzhai Industrial Park, located in Wenjiang District, Chengdu, it constitutes two major centers of Wufangzhai food manufacturing and logistics distribution. At present, the company has set up 65,438+05 regional marketing branches, established a marketing network centered on the Yangtze River Delta through the channels of store distribution, chain monopoly, breakfast management and e-commerce, and exported to Hong Kong, the United States, Canada, Australia, Japan and other places.

The Group's Rice Industry Division has formed a rice industry chain with subsidiaries such as Heilongjiang Wufangzhai Rice Company, Baoqing County Wufangzhai Rice Company, Heilongjiang founder county Wufangzhai Rice Company (to be established) and Anhui Wufangzhai Rice Company. Through the establishment of Wufangzhai high-quality rice base in Northeast China, an agricultural industrialization management mode integrating production, processing and marketing will be formed, and medium and high-grade brand rice will be supplied to the market, and high-quality rice raw materials will be provided for all subsidiaries of the food industry of the Group. Jiaxing Wufangzhai Meat Food Company and Jiangxi Wufangzhai Agricultural Development Company have established pollution-free commercial pig bases and organic bamboo leaf bases to provide high-quality pork and bamboo leaf raw materials for Wufangzhai food production.

A catering company (to be established) in Yuemi, Zhejiang Province, a subsidiary of the group, specializes in Chinese fast food chain operation, providing convenient, fast and nutritious Chinese fast food for consumers with rice products as the leading factor, and striving to build a well-known Chinese fast food chain service brand in China.

The Food Research Institute of Wufangzhai Group is a professional scientific research institution focusing on rice products, engaged in food development, technology and standardization research, and is a provincial technical center.

Jiaxing Ocean Real Estate Co., Ltd., Jiaxing Huayuan Real Estate Co., Ltd. and Jiaxing Ocean Advertising Decoration Engineering Co., Ltd. constitute the real estate sector of the Group. The residential quarters represented by Huangdu Garden and oasis of the seas, the office buildings represented by Ocean Building and the single apartment represented by Urban Pioneer have all become well-known properties in Jiaxing, showing the comprehensive strength of the Group in real estate development.

Jiaxing Fiona Fang Pawn Co., Ltd. and Jiaxing Xiuzhou Fiona Fang Microfinance Co., Ltd. are two subsidiaries of the Group engaged in financial business. They are not only committed to short-term financing and emergency assistance for residents and individual industrial and commercial households, but also strive to become a gas station for the revitalization and development of small and medium-sized enterprises and a booster for the private economy to take off.

Wufangzhai Group takes the promotion of national food culture as its own responsibility. It is the director of Zongzi Industry Committee of China Food Industry Association and Jiaxing Food Industry Association, and actively contributes to the revitalization of national food industry in China. In addition, the group enthusiastically supports social welfare undertakings, and has set up "Wufangzhai" scholarships in Zhejiang Gongshang University and Jiaxing No.1 Middle School respectively, and actively donated money to social charities to build a harmonious enterprise.

Wufangzhai Group advocates the business philosophy of "harmony with business", takes "harmony, honesty, Excellence and innovation" as the enterprise spirit, takes "building a leading brand of rice products industry and a well-known brand of Chinese fast food chain" as the goal, focuses on food, devotes itself to Excellence, and strives to become a respected leading food enterprise in China with rice products as its core products and a complete industrial chain.