Why do brokers wear suits? Your value of the image Million

On a hot summer day, Hefei Deyou real estate agent shuttled customers between buildings, sweating profusely and his white shirt was soaked, but the taste was not good.

In the cold winter, the real estate agent needs to take a look in the cold and windy wind, shivering with cold, thinking that it would be nice to have a stove around him.

In that case, why do brokers wear suits? What is the value of maintaining a good image of brokers?

People are all visual animals, and the management of self-image is a respect for others and for themselves. Suits are "imported". In the impression of many people, it is often necessary to wear a suit and tie on some important occasions, which represents the importance and respect for people.

Compared with people who wear casual clothes, I always feel that suits and ties make people feel more energetic and reliable, especially for women, a good image can bring more security. Miss Shan said that a refreshing shirt and trousers made her feel that it was from a regular real estate agent, not an unreliable unknown person.

With the development of the real estate brokerage industry for more than 20 years, suits, shirts and ties have become an important "label" for real estate brokers. To borrow the words of a driver I once talked about, I knew it was a real estate agent at first glance. For real estate agents, the identification of identity is very important, and professional ability can not be reflected in a few words, but a good image can make customers realize that this is a professional real estate agent at a glance.

Of course, a good image is more than simply wearing a suit and tie, casually wearing a shirt, and then rolling up your sleeves and standing at the door. Smoking is not a good image.

Did you take care of your beard? Have you combed your hair? Does this suit fit? Have you ever paid attention to the etiquette of a suit? Are other people's words and deeds polite? A good image needs careful management.

How to improve the image?

Deyou broker image standard

The whole body should be coordinated with the same quality and color;

Pants do not accumulate temperament and do not reduce points;

Clothes should be fit, thin and energetic;

Please keep your belt low-key and your shirt neat;

Wash your hair frequently every day to keep it clean and cool;

Hair gel is fixed and fluffy, more spiritual;

Pay attention to the length of the tie, and the tail is located on the belt;

It is more suitable to choose dark hair accessories with hair color;

The forehead is broken and neat, and the forehead is bright and confident;

Short hair does not need to be over the shoulder, and bangs do not need eyebrows;

Starting with details is the first step from image to success.

Seeing this, have you started to look at your clothes and recall your usual appearance? Do you think your image can be recognized by consumers?

There has always been a saying in the real estate brokerage industry: "Your value of the image Million" is enough to show how important image is to the real estate broker profession. Professional and confident personal image can not only leave a good first impression on customers, but also gain goodwill and trust in the first time, which can better reflect a person's attitude towards work and life, represent the external image of stores and brands, and also be a display window of corporate culture.

Ingrid, a Canadian writer, in his book "You are Worth Millions of Images", expounds the successful image through real and vivid examples from the aspects of clothing, etiquette, temperament and communication, and lists the common image mistakes in our work and business communication, including some details. Starting from the details is the first step from image to success.