How to make customers build trust quickly, most sales practitioners must have a strong feeling. At the beginning of communication, it is difficult to win the trust of customers, and customers are wary of salespeople. Let's share how to make customers build trust quickly.
How to make customers build trust quickly 1 First, label yourself as "honest" and "true"
There is no perfect product, don't brag about your performance, don't talk about your products as soon as you come into contact with customers, carefully understand your customers' needs before introducing your products, and then recommend the appropriate products according to their needs. Don't guide customers to make unfavorable choices for performance and sales commission.
Don't slander other colleagues in order to win orders. If we do this, customers will look down on us from the heart, and no one likes people who speak ill of others behind their backs.
Second, let customers feel in control.
Don't over-control the sales process. Maybe customers will have objections. Don't rush to refute and explain. It's important to identify with customers.
Yes, indeed,
"I understand how you feel."
"I agree with you."
These words can help customers put down their guard, don't use it as a rhetorical device, but sincerely respect their objections and give them the initiative.
Third, keep the same frequency with customers and create similarity.
People naturally trust people with similar preferences, so they feel very cordial when they meet fellow villagers and alumni associations. Because of similarity, besides growing environment and experience, how can we create similarity?
Appropriately imitate the customer's speech speed, intonation, and some kind of body movements. This same frequency is more acceptable to customers.
Explore the identity of * * *, such as the parents of primary school students, such as hard-working people in big cities, a like-minded hobby and so on.
Fourth, the expectation of manufacturing stability.
For example, customers can send WeChat at any time and try to return it. If they do this for a long time, customers can form stable expectations and look for them at any time.
Creating a sense of ceremony in specific scenes, such as major days (avoiding festivals such as New Year's Day and Mid-Autumn Festival), such as customers' birthdays, or other meaningful days, will also have a very good experience for customers.
You can also insist on giving specific gifts. For example, I have a friend who sends two boxes to his old customers every year when Xinjiang White Star goes public. Every year, his customers have formed a stable expectation, as long as it is summer and autumn, they can get his sincerity and sweetness.
The persistence of these behaviors will naturally make customers form stable expectations and give him a sense of control.
5. Let people around our customers endorse us.
People naturally trust the recommendation of friends around them, so don't do pioneering sales, don't choose disposable or low-frequency industries, and seriously serve existing customers. When his friends have similar needs, he will naturally introduce them to you. Then a new opportunity will come.
Of course, we should not passively wait for customers' casual introduction, but also create initiative.
I am engaged in enterprise training industry. When a teacher I recommend gets good feedback, I will ask the on-site project manager to help introduce it to their company or friends around me. They usually promise that during the three years of cooperation with them, the annual marketing amount is gradually increasing.
Therefore, in our daily work, we should develop the habit of asking customers to endorse us. Maybe a small and casual action will bring us great achievements.
How to make customers quickly build trust 2 1 and ask appropriate questions?
When a strange customer asks you for advice, you have no idea what this customer is like. You need to know the customer's situation and let the customer know that you know his situation.
Therefore, you must ask appropriate questions, guide customers to answer your questions, and understand the customer's situation through questions. As a qualified listener, when you know the customer's situation, you can sum up the customer's problems, define a standard, and then you can give professional answers.
If the customer only asks some product details, it means that there is an intention to buy. In this case, there is no need to ask the customer.
2, for the sake of customers
In reality, there are many merchants who say what products are good and what products are ok in order to sell their products without knowing their customers. This kind of business is difficult to win the trust of customers, and the purpose of strong buying and selling is too strong, which will cause buyers to resist the defense system.
If you want to sell your products, if you want your customers to accept your suggestions and recommendations, you must stand in the position of customers, think for them, care about them sincerely, know their situation in detail, and recommend the most suitable solution according to their needs, instead of just trying to persuade them to buy in buy buy.
In the process of consultation, you show understanding, care and help for their interests from time to time, and the trust of customers will be greatly enhanced. When customers think you are sincere, they are willing to accept your suggestions and recommendations, so that you can easily sell them.
3. Professional level
The trust of customers comes from your professional ability.
Professional knowledge is the basis of employment. The reason why customers believe in your products or services is to believe in you. The premise for customers to trust you is that you are very familiar with your products or services and very professional.
You should have confidence in your products, be familiar with your products, be able to answer customers' questions professionally, and make customers feel that you are an expert.
Professional and personalized communication, friendly attitude, warm and timely, neither humble nor supercilious, customers will naturally greatly enhance their trust in you.
Step 4 Create a personal brand
Consumers trust authority, customers trust experts, and experts represent authority and trust. Build a personal brand, establish personal influence, establish an expert position and become a coach for customers.
When you build a personal brand, it can not only bring you a steady stream of passengers, but also easily persuade customers to buy.
How to make customers build trust quickly? 3 Why build deep trust with customers? Here are four small points:
1, we need to understand that many people can't have in-depth contact with customers just because you can't have in-depth contact. Customers will always be your customers, and you can't be your friends, partners or agents.
It is very valuable that we should have deep contact with customers before we can turn them into friends.
3, an old customer, he will have seven prospective customers around him, so be sure to get in touch with a customer, only in this way will your communication skills continue to improve.
4. Only by deeply contacting a customer can we continue to provide services and deal with this customer, and at the same time let the customer become your friend.
But friends are the wealth of your life.
How to build better trust Ren summed up four points:
One: build trust with customers in the same city;
When you have the opportunity, you must meet the customer. After meeting, the trust between you will be directly enhanced, because after meeting, you will feel more real, truth will bring trust, and trust will bring a deal. Seven, if you can, you must have a meal with the customer, which is even more powerful. If you want to have a deep relationship with customers, you are equivalent to friends after dinner, and you are not allowed to swim. It doesn't matter who is good to you. When you eat, you will naturally talk about many household things, which will naturally deepen your trust.
Second, provide value-oriented materials through the circle of friends, paving the way for building trust.
The circle of friends provides value-oriented materials to build trust, such as my circle of friends and interactive materials. Exquisite pictures, production materials, ingredients. Many people will talk about me privately and ask me what to do. I will, give you the answer. He'll be willing to ask, too Every communication builds trust and deepens our impression.
I will become a familiar micro-friend in his circle of friends, which will also help him develop the habit of copying materials from me, and the products we sell will also be visible. Not buying today doesn't mean not buying in the future. Failure to cooperate today does not mean failure to cooperate in the future. As long as trust is established, there is a chance to close the deal.
Three: How to build trust by product drainage?
For example, if I buy a gift and intend to do this product drainage activity, I must first pave the way for this gift preheating in my circle of friends. Of course, there are also requirements for this kind of gift, which are needed by the masses with good quality and low price, such as Ma Bao. For example, I will warm up my activities in my circle of friends, and then my interested mother will come to me for consultation, so I will tell him.
Honey, don't worry. Don't buy it yet. When I verify the quality, I have to go through the customs first. I'll let you know if it's good. And I really did, so he was relieved and accepted my gift. At the same time, drainage fission was also done. Also established a good impression and trust. The next time I do drainage, he will receive the letter and it will be superimposed. Slowly, when he needs our products, he will find someone he trusts at the first time. When a new product goes on the market, there is also a great opportunity to turn it into an agent.