1688 takes the wholesale procurement business as the core, enhances the customer experience through specialized operation, and comprehensively optimizes the business model of enterprise e-commerce. At present, 1688 has covered raw materials, industrial products, clothing, household department stores, small commodities, etc. 16 industry categories, providing a series of supply services from raw material procurement-production and processing-spot wholesale.
2018 April 12, Alibaba 1688 held a summit in Guangzhou. On the first anniversary of its launch, Alibaba 1688 cross-border exclusive market platform disclosed its transcripts for the first time: by the end of March in Yi Bei, nearly 500,000 small and medium-sized enterprises had provided services to AliExpress, Amazon, Wish, etc. through 1688 cross-border platform. Within a year, the scale of cross-border exclusive market transactions and buyers increased more than four times.
Company name: Alibaba website headquarters location: Hangzhou establishment time: 1999 business scope: internet sales company nature: co., ltd. predecessor: Alibaba website founder: Ma Yun official website:: 1688/ development and evolution, main products, integrity, industrial belt, partnership, amoy factory, business circle, business, fast booking, agent joining, business circle. Kloc-0/999 Alibaba website (formerly1699In March 2002, we launched the "Cheng Xintong" service for sellers and buyers engaged in domestic trade. In June 2003, 165438+ 10, the communication software Tradelink was launched, allowing buyers and sellers to communicate in real time through the Internet. In March 2005, the "keyword bidding" service was launched. The gold booth service was launched in September 2007. In 2007, Alibaba (HK 1688) was successfully listed on the main board of Hong Kong Stock Exchange. In April, 2008, China Stock Exchange launched the service of "Winport Wangpu", which provided a website for small and medium-sized enterprises to help them take the first step in online business. In June, 2008, the service of "TrustPass Individual Member" was officially launched to help enterprises develop domestic trade in China. On March 20 10, 1688 was officially launched. 20 12 In July, Alibaba Group announced the "Seven Swords" strategy. 1688 represents the interests of enterprises in the CBBS e-commerce system. On September 20 1688, stocking with the theme of "Good Goods in China" was launched. The online trading platform began to take shape in June 20 1688, and the number of registered members of100000 broke through100000. In September 20 13, the next year's stocking carnival, 1688 handed over a single-day transaction amount of 41008. In 20 14, Alibaba Group went public in the United States as a whole, and the development of B2B industry ushered in new opportunities. The main product link is a membership-based online trading service launched by 1688 for domestic small and medium-sized enterprises, which is mainly used to solve the credit problem of online trade. Is an online shop based on 1688, through which you can directly sell products and publicize enterprises and products. Industrial Belt Industrial belt has gathered various upstream and downstream enterprises focusing on production, such as production equipment, raw materials, noodles and accessories, design and freight transportation, and established an economic and technological cooperation circle. Good business and good goods are gathered here. The purpose is to help buyers go straight to the origin of high-quality goods, help sellers improve their competitiveness and reduce their competition costs. At the same time, the joint industrial belt will be operated by local * * * and third-party service providers to enjoy the advantages. Teamwork is a wholesale group buying channel launched by 1688. At present, the industry of cooperative products covers almost all product categories such as clothing, mother and baby, food, beauty cosmetics, department stores, home textiles, home improvement and industrial products. , so that all wholesalers can carry out online wholesale at low cost and high efficiency. Amoy Factory Amoy Factory is a customized processing service connecting e-commerce sellers and factories. On the one hand, it solves the problems that e-commerce sellers find it difficult to find a factory, try a single order, turn over a single order and develop a new model; On the other hand, the production capacity of offline factories will be commercialized and pushed to the majority of e-commerce sellers through the amoy factory platform to help factories get orders, realize the e-commerce transformation of factories, and create an ecosystem that runs through the entire online clothing supply chain. Business Friends Circle Business Friends Circle is an e-commerce community that gathers professional groups of sellers and buyers from different industries, different regions and different professional markets. There are more than10,000 business alliances and 500,000 manufacturers, business owners and distributors from all walks of life across thousands of industries, and more than 500,000 people are active online every day. Business friends can find professional friends and interactive circles here, exchange business experience and share business knowledge with experts and business owners from all walks of life, participate in online and offline activities of various business circles, and gather business contacts. Business commerce is a platform provided by 1688 for users to focus on the business field, solve business problems through questions and answers, and accumulate practical business knowledge through means. Every day, more than 3 million business friends communicate business problems through business. Business aims to "let there be no unsolvable business problems in the world!" . Fast Booking Fast Booking is a brand-new professional channel for ordering new products. Tel: 1688. Deeply integrate the upstream resources of supply chain such as cutting-edge designers, industrial cluster factories, foreign trade manufacturers and cutting-edge fabric vendors, aiming at providing a large number of original designs for core retailers and offline brands such as Taobao Tmall sellers, and creating a one-stop "fast fashion" ordering model with "small batch, fast production and high quality". Agent joining is a channel expansion service for 1688 merchants. Support brand merchants to recruit through online agents, franchisees and agents. Mall 1688 Mall is a self-operated industrial product purchasing supermarket under Alibaba 1688. Provide domestic manufacturing enterprises with products covering hardware tools, labor insurance, electrical engineering, mechanical parts, administrative office, logistics packaging, LED lighting, fine chemicals, public facilities and so on. 1688 Mall guarantees that all goods are genuine, and provides seven-day unreasonable return service. The shopping mall promises to deliver the goods according to the contract, and the shopping mall will provide invoices uniformly. Corporate Culture Since the establishment of 1999 Alibaba, a strong corporate culture based on Alibaba's enjoyment value system has become the cornerstone of Alibaba Group and its subsidiaries, and 1688 is the origin of Ali culture. Alibaba Group has six core values, which dominate all the behaviors of the company and are an important part of the company's DNA. These six core values are incorporated into the company's management system on employment, training and performance evaluation. Development Prospects With the development of China's overall e-commerce environment, B2B e-commerce has also achieved rapid development in recent years. In addition to maintaining and expanding the scale of online transactions and changing the traditional commodity circulation pattern in China through e-commerce, 1688 website has also launched a series of in-depth services in recent years, further focusing on providing in-depth service experience for retailers. In the future, 1688 will provide more in-depth supply chain services for small and medium-sized retailers, provide more high-quality goods from the source, and let online C-type sellers and offline retailers feel personalized e-commerce services that are more suitable for their own needs. At present, the core business of 1688 is mainly divided into vertical industry market and characteristic service channels. Vertical industry market mainly aims at the characteristics of the industry, providing buyers and sellers with high-quality goods and industry-specific shopping guides. Featured service channels mainly include teaming, fast booking, amoy factory, agent joining, shopping mall and so on. These channels focus on aggregating buyers' needs, going deep into the front end of the supply chain and improving the efficiency of supply chain and commodity circulation. In addition to the new trading market, the 1688 website also has the "Friends of the Chamber of Commerce" channel, which is a business community where business friends talk about business. Chamber of commerce friends are like SNS communities among businessmen. Through the form of business circle of friends, we can gather the strength of the industry, so that businesses in the same market can get to know each other and enterprises in the same industry can communicate with each other. Businessman's Day "Businessman's Day" is a national activity initiated by Alibaba Group's domestic trade platform 1688, which is held once a quarter.