In 1980s, Chinese mainland's market economy just started, and at this time, Hong Kong's economic system was quite mature. With a long-term development vision and social mission, Ligao has completed its previous experience and capital accumulation in Hong Kong and embarked on a historical journey of enterprise expansion.
From 65438 to 0989, Ricoh Group (HK) Co., Ltd. was formally established, and the strategy of the group company to expand into Chinese mainland was also started. The new strategic policy is clear: the future development of the Group will take Hongkong and Chinese mainland as the main operating bases, radiating the whole world; At the same time, it also confirms the first five-year plan of the group's development, that is, to initially build a comprehensive modern enterprise group.
In the early 1990s, with the full implementation of the first five-year plan, the development of Ligao Group reached a brand-new milestone. The Group's business expanded to real estate development and management, engineering construction, architectural decoration, financial investment, hotel services and other industries, and the Group developed healthily and rapidly, successfully achieving the initial goal of building a comprehensive modern enterprise group.
In the middle and late 1990s, the second five-year plan with the goal of "steady development and efficient accumulation" was launched. During this period, the various industries involved in the Group are still developing rapidly, and several urban renovation projects have been successfully completed in Fujian, Shandong and Hebei, initially establishing the regional influence of the Group's real estate in Chinese mainland, laying a good foundation for the next plan.
From 200 1 to 2005, the third five-year plan aimed at "optimizing and adjusting the industrial structure" was also successfully implemented. At this stage, the development of the Group focused on the further optimization and adjustment of the industrial structure, realized the scientific allocation of resources, concentrated its main business on real estate development and operation, realized the successful transformation from a comprehensive group enterprise to a specialized real estate group, and declared that Ligao Group entered an era of "single-mindedness, professionalism and concentration".
2008 is a crucial year for the fourth five-year plan with the goal of "building and strengthening the powerful (China) real estate brand". The Group officially launched the preparatory work for listing. Under the guidance of the policy of "Seize the development opportunity when the market is weak and pay close attention to internal management while expanding the market" put forward by the board of directors of the Group, experts will work together with Qi Xin to strengthen the internal control system in strict accordance with the requirements of listed companies. Under the implementation principle of "integration, high efficiency and income generation", an overall management system with the group as the core and local project companies as the fulcrum has been formed, which makes the management system of the group more perfect and scientific. In 2009, the Group established the strategic deployment of "marching into first-tier cities and expanding the Bohai Bay market", successfully won the Tianjin project and focused on Jinan. At this point, the group initially formed a market structure with the eastern provincial capital cities as the main operating areas and radiating the whole country.
Since 20 10, Ligao Group has demonstrated its extraordinary strength and won the honorary title of "Top 100 Real Estate Enterprises in China" for many times, truly realizing the transformation from a regional enterprise to a national real estate enterprise. From the accumulation of funds to the use of funds, and then to the transformation of capital operation, it marks the beginning of the group's strategic goal of "domestic first-class brand real estate enterprise".
The past is full of hardships and glories, and the opportunities and challenges in the future are testing talents. The urgent task is to recognize the situation clearly, define the task, seize the opportunity and forge ahead, which is the best opportunity for Ligao Group to realize brand real estate. The sword of quality casts a real estate monument, and the heart of responsibility beats eternal power. In the future full of challenges and opportunities, Koreans are unswervingly implementing the set goals and the development strategy of "Korea China" and making steady progress. Meritorious people are accumulating their own monuments in the real estate industry through sincere and frank ways of doing things, mastering the only professional way and surpassing their own innovative ways, and becoming the new coordinates for occupying the high-end real estate industry.
After decades of hard work, Ligao Group has now become an influential industry leader in the real estate industry in China. From Hongkong to Chinese mainland, from comprehensive group enterprises to specialized real estate groups, Ligao Group strives to realize the grand blueprint of Ligao (China) real estate brand based on the business philosophy of "exquisite manufacturing, glory handed down from generation to generation", which is not only oriented by economic interests, but also pays more attention to the "win-win" of customers, employees and society. In Hong Kong, Fujian, Shandong, Hebei, Jiangxi and Anhui,
Ligao has added a lot of weights in its development and honed a maturity in its exploration. The Group has extensively absorbed and trained professional managers and all kinds of outstanding professionals, and strived to achieve transparency of business processes, high efficiency of business expansion and specialization of technical standards, so as to continuously enhance the core competitiveness of enterprises. In 2005, Ligao Group established the "Five-year Development Strategy of Pan-Yangtze River Delta", and by 2009, it initially realized the market structure with the eastern provincial capital cities as the main business area and radiating the whole country; In 2009, the Group established the development strategy of "marching into first-tier cities and expanding the market around Bohai Bay", successfully won the Tianjin project and focused on Jinan.