What does the user experience of the website include?

1. Access speed of the website. It takes more than 5 seconds to open a website. As a new user, if the website can't be opened, it must be closed at the first time and replaced by a new website, which may cause the loss of a customer. If the access speed of the website is too slow, then even if the website is well done, the keywords of all websites are ranked first (of course, if the website can't be opened often, the keywords can't be ranked first), users will close the website when they open it, and the jump rate is basically 100%. The access speed of the website directly affects the ranking of the website. It can be said that the access speed of the website is the key to the website.

2. The tone of the website. The overall color of the website will bring visual impact to others in the first time. If the overall color of a website is boring, then as a visitor, it will definitely be closed at the first time. If it is a general business website, it is best to use blue or white, and it is best not to use too bright colors. The background color of A5 is white, the stationmaster's home is light blue, and Baidu's is also white, including Taobao's. Can webmasters get some inspiration from it?

3. The overall framework of the website. Including clear navigation bar, contact information, address and other information to be expressed. If the navigation of a website is not clear, users can't find clear navigation for a long time when they visit the website. Obviously, this website has failed. Website navigation is divided into top information, head navigation, tail navigation and so on. The information in all places should be concise and clear, and don't push it. People will feel bored when they read it. Just like Baidu, it is simple and clear, and users will know it at a glance.

4. Website content. The content of the website is relatively "virtual". The so-called website content is information that is useful to users. For example, A5 is a webmaster-style consultation. If you put some medical and Taobao information on it, it will obviously hurt users. In short, the content of the website must be effective for users, not specifically for search engines, not to mention irrelevant, and the content has nothing to do with the main body of the website, which will appear messy. At the same time, as an authoritative website A5, if there are too many messy articles, users' trust in the website will be reduced, and the website will be considered as not authoritative.

The information on the website should be comprehensive and the content can be searched. Considering that all users have different purposes to visit the website, we should have different strategies for different users and not be too isolated, so that the whole website will appear rigid and users will not be too sticky. It is best to have a search place, and you can find the information users need through search.