How to shake the shop?
First, select a category.
1, new business: smart home, creative creation, outdoor sports, customized DIY, etc. It is relatively easy to get started.
2. Old businesses: food and beverage, toys and musical instruments, shoes and boots, bags, watches and accessories, maternal and child supplies, etc. With some experience, there is a big profit margin in this category.
The choice of new stores is very important. It is recommended to choose one or two drainage funds and one or two profit funds.
Second, the store building.
1, basic setting: official account and payment method should be fully open for users' convenience.
2. Protection and rights: transportation insurance and peace of mind purchase will be more attractive to users.
3. Freight setting: Whether it is postage depends on the setting. Customers will generally give priority to those products that are shipped by post.
4. Marketing discount: limited time, spike and other activities attract traffic with greater preferential efforts.
5. Selection alliance: After the goods are put on the shelves, you can join the selection alliance, find talents to cooperate and set a commission for the goods.
Third, the selected products are put on the shelves.
1. The ways to choose products for free are: official list and Tik Tok's product list, search trend list, selected alliance explosion list and so on.
2. Payment methods include: flying melon, archaeological bonus, cicada mother, etc.
Fourth, commodity optimization.
1. Category attribute: ensure that the category is correct and the attribute is filled in as completely as possible.
2, the main picture optimization: there must be a white background picture, do not blur stitching and exaggeration.
3, details optimization: do not exaggerate the efficacy of false propaganda, there is no platform such as spike activity.
4. Title optimization: there are no radical words and illegal words. The title needs to be complete, about 30 Chinese characters.
Verb (abbreviation of verb) market strategy
1, pricing method: observe the price range of peers to price.
2. Marketing methods: limited time, commodity coupons, store coupons, etc.
3.sku layout: Drainage funds should attract users to click at a low price. Profitable funds should bear profits while ensuring cost performance, and high prices should be used as price anchors to show the cost performance of other product specifications.
Sixth, the sales volume broke 0.
1. The sales volume of new products should exceed 0 within 24 hours after they are put on the shelves. At least you can make a deal, you can do it yourself, or you can find relatives and friends to do it.
2. After breaking 0, sell 30 orders in 5-7 days, and observe the exposure of the goods. Pay attention to pull the store's score to 4.7.
Related reading: How to increase business categories