Employment direction 1: marketing/public relations
Career Profile: Enterprises establish and strengthen the brand image of the company in front of the public through the introduction and dissemination of the media and the exchange, communication and interaction with the audience, so as to win the first opportunity in the market competition. In this series of activities, professional public relations is a good helper for enterprises.
Salary level: 2000-4000 yuan/month.
Expert's suggestion: With the rising demand for public relations talents, some talents who were originally engaged in marketing, media, news, Chinese and corporate public relations turned their attention to the public relations industry. This industry has high requirements for the quality of personnel, and the employees are all elite soldiers. Even people who have experience in journalism and corporate public relations need to start from scratch, and it takes more than 10 years to be promoted to the director level.
Employment direction 2: Marketing personnel.
Career Profile: As long as there are products and services for sale, there will be sales positions for recruitment. For industries with technical background such as telecommunications and software, the demand for sales will continue to rise. Even in the non-technical field, sales position has always been one of the most demanding job categories in the market.
Salary level: in the position of sales, the salary varies greatly, and the basic salary of many positions is very low, because the salary is completely determined according to the sales performance, and you can get a commission for every business you make. For salespeople whose salary is based on sales performance, the pressure is enormous. But at the same time, the rewards are huge.
Expert's suggestion: An excellent salesperson should have the following qualities: initiative, persistent attitude, good communication skills, giving people trust and the ability to create a comfortable atmosphere in negotiation.
College graduates with little sales experience should know as much as possible if they are optimistic about a company's sales position, so as to increase the chances of successful application. Regardless of their education level, salespeople should have a comprehensive understanding of the products and services they sell. More importantly, salespeople should be able to effectively communicate product and service information with customers. It is suggested that students read more books introducing sales skills, participate in promotional activities organized by some companies (the school recruits part-time salesmen or promoters), and go to some professional websites and forums to communicate with those experts.
Employment Direction III: Administration/Logistics
Career introduction: The administrative/logistics department is to assist the administrative work of the superior administrative leader and be a good assistant. The key is to solve problems for leaders, do a good job of service, and play the role of uploading and issuing!
Salary level: 2000-5000 yuan/month.
Expert advice: Each company has different needs for human resources and administration. Moreover, everyone should be particularly clear that HR and administration are valuable and meaningless if they cannot be combined with the needs of the company. So you can't just complain.
If you are capable and insightful about the HR and actions of the company, what you can do is to guide the boss's thinking, give him advice and let him accept it, and respect your major and advice. If you are not, you can't convince the boss, so you can only passively obey.
Employment Direction 4: Finance/Insurance/Investment
Career profile: The job content is extensive, the salary gap is large, and the income is mostly linked to performance.
Salary level: the salary gap between positions is very large, and the basic salary of many positions is very low, because the salary is completely based on performance, and you can get a commission for every business you do. For those whose pay is based on performance, the pressure is enormous. But at the same time, the rewards are huge.
Expert advice: You should have good professional knowledge, enterprising spirit, persistent attitude and good communication skills.
Employment direction 5: foreign trade personnel
Career profile: selling products produced by "world factory" to foreign customers; Looking for foreign sources for domestic customers; Organize international trade goods logistics, etc. A considerable number of foreign trade personnel have set up their own foreign trade companies after their experience is mature.
Salary level: newcomers do foreign trade, and the salary in foreign companies is about 5,000 yuan/month. In Wenzhou, Yiwu and other places where foreign trade employment opportunities are concentrated, the treatment of newcomers can only be around 2,000 yuan/month. Of course, with a certain customer development ability, trade commission is a bigger source of income.
Expert advice:
1. Foreign language ability is an important factor in doing foreign trade. It's good to have a six-level certificate. It's best to note that spoken English will bring a lot of convenience to future work.
If you plan to enter a certain industry ahead of time, you can familiarize yourself with professional English first. Find some Chinese and English technical manuals and international standards related to this industry, and look at the English websites of some enterprises, industry associations and chambers of commerce in this industry. It should be better.
It is best to find an internship in a regular foreign trade enterprise. Many simple processes or terms are invisible or seem incomprehensible in books. Going to work as a handyman, reading letters and telegrams written by others, and chatting with experienced seniors will make many work processes and industry practices suddenly clear. Pay attention to consulting technicians during the internship. A good technician must know the product. The most important thing is to learn how to get along with colleagues.
4. Take the export qualification examination, get the certificate, or choose to take the customs declaration examination, which is very helpful for students who want to engage in foreign trade industry in the future. Some insiders estimate that there are only about 2,000 people in China who can skillfully use foreign languages and legal knowledge to negotiate business and sign contracts with foreign customers. Lawyers involved in international law, international trade law and WTO rules are particularly scarce. Only about 50 of the more than 5,000 lawyers in Shanghai have such qualities and abilities. It is impossible for every enterprise to have lawyers to assist in foreign economic activities. The income of foreign lawyers is considerable, except for foreign-related legal cases, the consulting fee for one hour can reach hundreds of dollars.
According to the development of the industry in the past two years, the talents urgently needed for international business negotiations mainly involve information and communication, bioengineering and medicine, environmental protection, new materials and new energy, modern agriculture, geospatial information technology and other professional fields, as well as the construction related to the Olympic Games and the World Expo, and the activities related to market development, such as attracting investment, overseas financing, listing and opening up overseas markets. The transaction volume of international trade is millions, and international business negotiators are indispensable figures in foreign trade enterprises for enterprises.