He Dongdong's live broadcast is mainly about Mooncherry brand cosmetics. In the "202 1 (the third batch)-typical cases of anti-unfair competition law enforcement in key areas of unfair competition in medical and beauty fields" issued by the General Administration of Market Supervision, Mooncherry brand company-Mooncherry Fashion (Beijing) Trading Co., Ltd. was caught as a typical case of false propaganda through live broadcast. So we can think that He Dongdong's skin care products are fake.
In this case, in the process of promoting the second-class disinfection products (non-drugs, medical devices) products labeled as Huayuan Secret Language Bacteriostatic Gel, he used the functional expression of treatment, which actually misled consumers.