I talked with some luxury fashion buyers through special channels and got some sales skills and words that I would never say. I absolutely advocate the principle of resolutely not hiding dry goods. Let me share my achievements with you!
1. Praise customers hard.
Carnegie once said: "The greatest weakness of human nature is that it likes to listen to compliments." Therefore, try to find all the bright spots of customers, even if they don't flash, they should take the initiative to charge and let them flash.
Give a few words: "Your legs are very slender. Wearing these pants with Lycra will definitely show your figure. Give it a try. " ; "You have a good eye. It suits you very well. " ; "Beauty has a great figure, teach me some maintenance tips"; "I can see that you are a person with a fashion attitude."
2. Don't ignore the customers who come out for fitting.
Now that the customer has tried on the clothes, it shows that she has a mind to buy them, and the distance from the checkout is at least a little eye-catching. At this time, every subtle action may affect the customer's thinking, so be careful. In addition to praising customers, we will also put on various adjectives, such as beauty, thinness, atmosphere and so on. Let's talk about the little details that are easy to ignore ~ It is to remind customers to wear high heels to see the overall effect and tell them to "walk slowly and be careful." Help customers tidy up clothes, turn over collars, roll up pants, and ask customers how they feel, all of which will add points.
3. How to reply if the customer is too expensive?
It seems that whether customers have money or not, this is the petty gain attribute of China people. They all want to buy a lower price, especially the only one they can enjoy, so they are often questioned, "Why is the price of your home so expensive? ! Others can't use so much! " Many salespeople will answer, "No way, how expensive is this? As far as its workmanship quality and brand are concerned, "cheap" is totally unconvincing! How to answer at this time?
You are right, but think about it. For you, you must want to buy a unique dress, both in taste and quality. This dress just meets your requirements. Fashionable and generous, different from other clothes, the style grasps the fashion theme. You will never feel out of date in it. And its workmanship is fine, and the quality is absolutely excellent, which will never satisfy you.
So many languages, it must be verbose and dense to say it at once. Mediocre people just want to give you as many answers as possible. You just have to pick the one that suits you! It will definitely enhance customers' purchasing confidence and find reasons to convince themselves.