What benefits does e-commerce bring to Alibaba?

In fact, you know what e-commerce is, what it does, and what its benefits are: What is e-commerce? (1) With the rapid development of the Internet, websites are turning to pragmatism, and a remarkable feature of pragmatism is that most websites are trying to do real e-commerce. So what is "e-commerce"? The so-called e-commerce is to use computer technology, network technology and remote communication technology to realize the electronization, digitalization and networking of the whole business (buying and selling) process. People no longer face to face, look at the real thing and trade by paper documents (including cash). But through the network, through the online dazzling commodity information, perfect logistics distribution system and convenient and safe fund settlement system for trading (buying and selling). In fact, the whole transaction process can be divided into three stages: the first stage is the information exchange stage; For merchants, this stage is the information release stage. The main thing is to choose your own excellent products, carefully organize your own product information, set up your own web page, and then join well-known websites with great fame, strong influence and high click-through rate to let as many people know about you as possible. For the buyer, this stage is the stage of searching for commodities and commodity information on the Internet. Mainly according to their own needs, find the information and goods they need online, and choose the merchants with good reputation, good service and low price. The second stage is the stage of signing commodity contracts: as B2B (business-to-business), this stage is the process of signing contracts and completing the necessary commercial bill exchange. We should pay attention to the accuracy, reliability and invariance of data. As a B2C (business-to-individual customer), this stage is the order signing process to complete the shopping process. Customers should sign the goods you selected online, as well as their contact information, delivery methods and payment methods, and submit them to the merchants. After receiving the order, the merchant should send an email or telephone to verify the above contents. The third stage is the stage of commodity handover and fund settlement according to the contract: this stage is the key stage of the whole commodity transaction, which not only involves the correct and safe receipt of funds on the Internet, but also involves the accurate and timely receipt of goods distribution. At this stage, the intervention of banks and distribution systems has higher requirements in technology, law and standards. The success of online trading is at this stage. The characteristics of e-commerce development: a broader environment: people can conduct online transactions anytime and anywhere without the restrictions of time, space or traditional shopping. Broader market: The world on the Internet will become very small. A merchant can face consumers all over the world, and a consumer can shop in any merchant in the world. Faster circulation and lower price: E-commerce reduces the intermediate links of commodity circulation and saves a lot of expenses, thus greatly reducing the cost of commodity circulation and transaction. More in line with the requirements of the times: now people are increasingly pursuing fashion, paying attention to individuality and shopping environment, and online shopping can better reflect the personalized shopping process. What is e-commerce? (2) E-commerce is a new business operation mode based on browser/server application mode, which realizes online shopping for consumers, online trading for merchants and online electronic payment. E-commerce on the Internet can be divided into three aspects: information service, transaction and payment. The main contents include: e-commerce advertising; Electronic purchase and exchange of transactions and electronic transaction vouchers; Electronic payment settlement and after-sales online service. The main types of transactions are business-to-person transactions (B-to-C mode) and business-to-business transactions (B-to-B mode). There are four subjects involved in e-commerce: customers (individual consumers or enterprise groups), merchants (including vendors, manufacturers, storage and transportation companies), banks (including issuers and acquirers) and certification centers. E-commerce is a direct product of the explosive development of the Internet and a brand-new development direction of network technology application. Internet itself has the characteristics of openness, globality, low cost and high efficiency, which has also become an inherent feature of e-commerce, greatly surpassing the value of e-commerce as a new form of trade. It will not only change the production and management activities of enterprises themselves, but also affect the economic operation and structure of the whole society. 1. E-commerce electronizes and digitizes traditional business processes. On the one hand, replacing real logistics with electronic flow can greatly reduce manpower and material resources and reduce costs; On the other hand, it breaks through the limitation of time and space, so that trading activities can be carried out at any time and any place, thus greatly improving efficiency. 2. The openness and globalization of e-commerce have created more trade opportunities for enterprises. 3. E-commerce enables enterprises to enter the global electronic market at a similar cost, making it possible for small and medium-sized enterprises to have the same information resources as large enterprises and improving their competitiveness. 4. E-commerce redefines the traditional circulation mode, reduces intermediate links, and makes direct transactions between producers and consumers possible, thus changing the whole social and economic operation mode to some extent. On the one hand, e-commerce breaks down the barriers of time and space, on the other hand, it provides abundant information resources, which provides more possibilities for the reorganization of various social and economic factors, thus affecting the economic layout and structure of society. E-commerce refers to the use of simple, fast and low-cost electronic communication methods to conduct various business activities without meeting buyers and sellers. E-commerce can be completed through various electronic communication methods. Simple, for example, you conduct business activities with customers by phone or fax, which seems to be called e-commerce; Now people are discussing e-commerce, mainly through EDI (Electronic Data Interchange) and the Internet. Especially with the maturity of Internet technology, the real development of e-commerce will be based on Internet technology. So some people call e-commerce IC (Internet Commerce) for short. From the perspective of trade activities, e-commerce can be realized in multiple links, or it can be divided into two levels. The lower-level e-commerce is e-commerce, e-trade, e-contract and so on. The most complete and advanced e-commerce should be to use the Internet to carry out all trade activities, that is, to completely realize information flow, business flow, capital flow and partial logistics on the Internet. In other words, you can negotiate with customers online, place orders, pay (receive) money, open electronic invoices and even pay taxes through electronic customs declaration in one go. To achieve a complete e-commerce will involve many aspects, besides buyers and sellers, banks or financial institutions, government agencies, certification bodies, distribution centers and other institutions need to join. Because the parties involved in e-commerce don't know each other physically, the whole process of e-commerce is not a copy of business activities in the physical world. Online banking, online electronic payment, data encryption, electronic signature and other conditions and technologies play an important and indispensable role in e-commerce. What is e-commerce? (3) Simply put, e-commerce refers to business activities conducted by electronic networks. But the definition of e-commerce is still not a very clear concept. Governments, scholars and business people in various countries have given many different definitions according to their status and participation in e-commerce. Comparing these definitions will help us to understand e-commerce more comprehensively. : 1, World E-commerce Congress on the concept of e-commerce1997165438+1On 6-7 October in Paris, the French capital, the International Chamber of Commerce held the World E-commerce Congress (the most authoritative concept of e-commerce: e-commerce), which means to realize the electronization of the whole trade activities. In the scope of coverage, it can be defined as: any form of commercial transactions conducted by both parties through electronic transactions rather than face-to-face communication or direct interviews; Technically, it can be defined as: E-commerce is a multi-technology aggregation, including data exchange (such as electronic data exchange and e-mail), data acquisition (shared database and bulletin board system) and automatic data capture (bar code). 2. Definition of government departments The definition of "e-commerce" given by the European Parliament is: "E-commerce is a commercial activity conducted by electronic means. It processes and transmits data electronically, including text, sound and images. It involves many activities, including electronic trade and service of goods, online data transmission, electronic fund transfer, electronic securities trading, electronic shipping documents, commercial auction, cooperative design and engineering, online information and access to public goods. It includes products (such as consumer goods and specialized equipment) and services (such as information services, financial and legal services), traditional activities (such as fitness and sports) and new activities (such as virtual shopping and virtual training). 3 Definitions of authoritative scholars American scholars Revere Caracota and Andrew B. Whiston put forward in their monograph "Frontiers of Electronic Commerce": "In a broad sense, e-commerce is a modern way of business. This method can meet the needs of government organizations, manufacturers and consumers by improving the quality of products and services and increasing the speed of service delivery. This concept is also used to find information through computer networks to support decision-making. Generally speaking, today's e-commerce connects buyers and sellers' information, products and servers through computer networks, while the future e-commerce will connect buyers and sellers through one of the countless computer networks that constitute the information expressway?