Product Positioning Leju follows the general trend of mobile Internet, and launches a variety of mobile products and applications such as Pocket Leju, Fangniujia, Pocket Broker, Decoration Money Manager, Pocket Loushu, and Leju Touch Screen Edition for different audiences, creating a multi-dimensional real estate service matrix and fully occupying the real estate mobile marketing terminal.
Leju's "certified house" product based on the concept of limited real estate value has changed the traditional port service mode of second-hand houses and provided a powerful weapon for the real estate brokerage industry to improve the transaction conversion rate.
Leju Real Estate has built an efficient and reliable O2O real estate trading platform for partners and customers. It is a real estate e-commerce company that adheres to the strategy of real estate, service and trading platform.
Since its establishment, Leju Real Estate has formed its core competitiveness and unique brand positioning in terms of branding, personalization and scale. Now its development is obvious to all, and its innovative mode and platform thinking have won high recognition from the industry.