On March 3, 2005, the Ministry of Labor and Social Security officially released the third batch of 10 new jobs, mainly "real estate planners", which aroused widespread concern and great attention from all walks of life. The main work includes: market research and consulting planning of real estate projects; Integrate design, construction, marketing, advertising, services and other resources, and formulate planning schemes; Product marketing of real estate projects; Real estate project operation.
First, real estate planning is an intellectual industry in the era of knowledge economy, which can create social and economic values for real estate enterprises. 2 1 century is the era of knowledge economy. A major feature of knowledge economy is the further development of intelligence and intelligent industries, and the knowledge needed by society is much richer than that of any other era.
Second, real estate planning plays the role of think tank and think tank in real estate enterprises, and is the personal assistant of enterprise decision makers. Mainly manifested in: First of all, real estate planning is an extensive contact and practice. Every link from project site selection to property service involves planning activities.
Third, real estate planning runs through the construction of real estate development projects, ensuring the success of project development. To complete a project cycle, a real estate development project needs to go through a series of processes such as market research, project site selection, investment research, planning and design, construction, marketing and promotion, and property services. Any problem in these processes will affect the development process of the project and even make the project a semi-finished project.
References:
Baidu encyclopedia-real estate planning