Sesame Street Studio produces novel and interesting educational content and spreads it through TV, radio, books, magazines, interactive media and community outreach activities. It provides educational content to millions of children, parents, caregivers and educators in various media forms, and with the help of those media forms that can provide educational content best.
Sesame Street Studio follows the following principles: All children have opportunities to learn and develop; They can all receive school education; Better understanding of the world and others; To think, dream and discover new things; And maximize its potential.
Sesame Street Studio was founded in 1968, which changed the history of TV industry forever with the TV program Sesame Street. Today, the studio is constantly developing and innovating for children in more than 150 countries. Using the investigation method of independent property rights can ensure that programs and products are more attractive and richer in connotation. Sesame Studio has produced many award-winning programs, such as Legend of the Dragon, Siamese Cat in China, Pinky Dinky Doo and Big Bird in China. It also produced multimedia programs in South America, Egypt and Russia. As a non-profit organization, Sesame Studio uses the sales revenue of Sesame Street, Legend of the Dragon, Sava the Siamese Cat of China and Pinky Dinky Doo for children's education projects around the world. In 2008, Sesame Street launched a large-scale global children's education project "PANWAPA". The original intention of launching the multimedia global plan PANWAPA is to inspire a new generation of children aged 4 to 10, aiming at cultivating children's sense of social responsibility, enhancing their abilities, actively participating in social development and making them responsible world citizens.