On August 5, Hangzhou issued a notice to further strengthen the regulation of the property market and strictly tighten the room ticket. Many market analysts estimate that the New Deal will invalidate at least 30% of the room tickets in the market.
The supply of new houses in Hangzhou has been cut off for a long time, and it was not until four days after the introduction of the new regulation policy that it suddenly began to push the volume. In the past three days, Hangzhou has issued more than 20 pre-sale certificates and accumulated more than 7,000 houses for sale.
"But we called a thousand times and urged her for a thousand times before she started looking for us." Hangzhou Asian Games Village finally got the pre-sale permit. 1 1 On the same day, the Greentown China project "Guiguan Oriental" started the first shot of opening the gate and released the 989 suite source; Today, "China Resources Asian Olympic City" also got the pre-sale certificate, and the 942 suite source is about to enter the market. Two other pre-sale certificates, Greentown Guiguan Oriental and Vanke Riyao City, are currently being applied for.
The price of a second-hand house in Hangzhou is seriously upside down, and the psychological expectations of buyers are strong. The Asian Games Village project with an opening price of 47,000 yuan/square meter also has this feature.
Hangzhou real estate continues to be hot, and the low winning rate has become the norm in the market. Hangzhou property market regulation in June 5438+ 10, 1 10,000 new houses entered the market, and 65438+ 10,000 people participated in the lottery, freezing hundreds of billions of funds in the city. Industry insiders predict that after the "8.5 New Deal", Red Disk will become the arena of "social security giants".
The "Asian Games Big Three" finally ushered in the harvest period.
"This is a real feast." An industry insider in Hangzhou commented on the upcoming Asian Games Village.
The Asian Games Village has been built for about 3 years, which is the most anticipated project for Hangzhou property buyers. This year, almost every few months, the Asian Games Village property will be opened. The centralized entry of more than 4,000 suites into the market will test the actual effect of Hangzhou's regulation of the New Deal.
Hangzhou Asian Games Village covers an area of 1 13 hectares, located in Xiaoshan District, facing Qianjiang New City, the financial center of Hangzhou, and adjacent to Qianjiang Century City and Olympic Sports Expo City, the main venue of the Asian Games. The listing price of second-hand houses in waterfront Dijing, Jinji Lu Xiao, Dongfang Runyuan and other residential areas of Qianjiang New City plate is 80,000 -65438+ 10,000 yuan/square meter, and the listing price of second-hand houses in the creation place of Qianjiang Century City plate and Pu Tian Yuyuan Garden is also 80,000 -65438+ 10,000 yuan.
Compared with the prices of second-hand houses in the surrounding areas, the prices of Greentown Guiguan Dongfang and China Resources Olympic City, which have obtained pre-sale certificates, are very kind-only 47,000 yuan/square meter.
The building area of Greentown Guiguan Oriental Apartment is about 100-220 square meters. Even if the buyers only shake to the smallest apartment, the difference between the first-hand and second-hand upside down will reach three or four million.
For developers, the Asian Games Village project is also a rare property market feast in Hangzhou market with fierce competition, low profit and even losses.
20/KLOC-In September, 2005, Hangzhou won the right to host the 2022 Asian Games, becoming the third city in China to win the right to host the Games after Beijing and Guangzhou.
Three years later, the Hangzhou Asian Games Village Project bid, and more than a dozen of the top 30 housing enterprises in China participated in it. Greentown, a local housing company in Hangzhou, even prepared a tender material weighing up to one ton. In the end, Greentown, China Resources and Vanke became big winners, while Sunac, Binjiang and Poly failed.
According to the result of winning the bid, China Resources is responsible for building the technical officials' village, Greentown is responsible for the athletes' village 1, and Vanke is responsible for the athletes' village 2. In addition, Greentown also built a media village on its behalf. After the Asian Games, the media village will become a talent apartment, only for rent and not for sale.
Greentown, China Resources and Vanke started construction immediately after winning the bid, and now almost all projects are close to the sales status of existing homes.
Last year, the land of Hangzhou Asian Games Village was finally confirmed, and the collective nature of the village was changed to residential land and commercial and residential land. Greentown, Vanke and China Resources finally won the bid. According to the tender announcement of the Asian Games Village, the land acquisition price of Greentown is 1084 1 100 million yuan, the total land acquisition price of China Resources Asian Games Village is 5.3 billion yuan, and Vanke spent 3.8 billion yuan.
From this calculation, the floor price of Greentown is 28,500 yuan/m2, that of China Resources is 1. 1.7 million yuan/m2, and that of Vanke is 20,000 yuan/m2. The reason for the higher floor price of Greentown is that it bought the only pure residential land in the Asian Games Village, while Vanke's land is both commercial and residential. China Resources has the lowest floor price, because not only the land is commercial and residential, but also China Resources needs to build an old-age care center, a community health service station and convenient neighborhoods.
In the local auction market in Hangzhou, it is probably difficult to see such a reserve price. For example, the Riverside Star Cuilanting, which has just obtained the license, belongs to the Olympic Sports Plate and is the main competitive product of the Asian Games Village. In June last year, the floor price of land acquired by Binjiang reached 3 1000 yuan/square meter, and public rental houses, kindergartens and parks were to be built, while the hardcover price of new houses was 45,000 yuan/square meter, which was 2,000 yuan/square meter cheaper than the Greentown Asian Games Village project.
Poly, a central enterprise that also lost the bid for the Asian Games Village, won a piece of land in the Olympic Sports Plate at a price of 1.0 1 billion yuan last year, with a floor price as high as 32,000 yuan/square meter.
"The profit rate of the Asian Games Village project will indeed be higher than the profit rate of land acquisition in the market now." According to an insider familiar with the Hangzhou market, although the "Big Three" of the Asian Games Village paid the land transfer fee only after the nature of the land was determined last year, the cost of this part of the capital was not high, but because the project started as early as 20 18, it is now close to the sale of existing houses, and this part of the cost is high, resulting in the loss of some profits for the three developers.
Shake the red plate must "strive for social security"
On June 27th, 2008, after the property market in Hangzhou was regulated by 65,438, 22 projects that had been "overstocked" got pre-sale certificates, and then the biggest wave of pushing the lottery broke out in Hangzhou, with new houses entering the market 1 10,000 sets and 65,438+10,000 people participating in the lottery, and the frozen funds in the city exceeded10 billion yuan.
Will history repeat itself?
Shangguan Jian, president of Hangzhou RealData, believes that after the August 5th New Deal, about 550,000 college students in Hangzhou were disqualified from buying houses, and this housing allocation ticket alone reached 30%. Some insiders estimate that 2.5 million new Hangzhou people will be affected, and it will take two years to regain the qualification to buy a house.
"After the introduction of the 8.5 property market new policy, Hangzhou will definitely not have such a large-scale lottery again, not only because hundreds of thousands of people lost their room tickets, but also because this time they will be shortlisted according to the number of months of social security payment. Therefore, this push will be an arena for homeowners and' social security giants', but I believe the market will remain hot. " A person from the marketing line of a real estate enterprise in Hangzhou told CBN that during the days when the opening was postponed, many properties were busy improving the registration system to prepare for the new sales regulations.
According to the new regulation policy issued by Hangzhou on August 5, all buyers who hold Hangzhou room tickets will be shortlisted by social security for the first time.
Among them, families without housing and ordinary families are sorted by the number of months of social security payment; High-level talent families are ranked first according to B, C, D and E talent categories from high to low, and then according to the number of months of social security payment in the same category. In the end, these three types of buyers were shortlisted for the notarization lottery with the ratio of 10: 1 respectively. Therefore, there will be no more than 7,000 people shaking the number in more than 400 suites in Pan Honghe, Hangzhou.
The era of Hangzhou being able to shake the number with a room ticket is completely over, and the number of years of social security has become a key factor in whether it can be selected into the lottery sequence. Hangzhou stipulated that the social security payment time should be calculated from June 5438 +2006 10. Those who paid before this time and paid continuously in June of 5438+05 are the top social security giants in Hangzhou, while the advantages of young people under the age of 30 with short working hours will be weakened.
From June to July this year, the cumulative turnover of Hangzhou property market was14.46 million square meters, up 70% year-on-year. However, the Hangzhou market, which runs at a high level, has a downward trend. In the first week of August, the second-hand houses in Hangzhou fell by 19% month on month, and the year-on-year decline expanded to 54%. The follow-up scale may continue to decline. This red tide may be the last bright moment of Hangzhou property market. With the improvement of the threshold for buying a house, the future property market will likely enter a consolidation period.