On June165438+1October 1 1, a person familiar with the matter said that Revlon, an American cosmetics company, had cooperated with a financial consultant to prepare that the company might go bankrupt if its creditors could not accept the company's restructuring proposal.
The report quoted people familiar with the matter as saying that some bondholders had not decided whether to accept the restructuring proposal on Tuesday to save Revlon from bankruptcy. The above-mentioned person said that it is still possible to reach an agreement and the negotiations are still going on. When Revlon sought the bondholders' consent to the debt restructuring, it also arranged for Anmai arc Consulting Group to prepare for its possible bankruptcy.
Revlon had previously warned that if there were not enough bondholders to participate in the restructuring and replace the debt at a price below the face value, the company might be forced to file for bankruptcy protection.
Revlon was founded in new york 1932, and belongs to MacAndrews &; Forbes specializes in cosmetics, skin care products, beauty tools, hairdressing products and perfumes. In the second quarter of 2020, the net sales of Revlon reached 348 million US dollars, down 39% year-on-year; The net loss was $6543.8+$27 million, compared with $64 million in the same period last year.
Revlon has four business departments, namely Revlon Department, Elizabeth Ya Dun Department, Brand Investment Department and Perfume Department. In the second quarter of 2020, the net sales of Revlon's department was $6543.8+$35 billion, down 46.3% year-on-year; Elizabeth Ya Dun's net sales amounted to USD 80 million, down by 365,438+0.65,438+0% year-on-year; The net sales of Brand Investment Department was USD 89 million, down 25.4% year-on-year; The net sales of perfume department was $43 million, down 47.7% year-on-year.
Revlon 1996 entered China, and its Chinese name comes from Li Bai's Qing Ping Diao Ci? Clouds need clothes, flowers need capacity, and spring breeze blows the threshold to show off China? . After Revlon entered China 17, it officially withdrew from the China market on 20 13 12 3 1.
In 20 16, after the acquisition of Elizabeth Arden, Revlon passed the opening ceremony in September of the same year. Overseas flagship store? The way, once again enter the China market, and opened the online e-commerce channel layout strategy. 2065438+Late April 2009, Revlon Overseas Flagship Store? A comprehensive upgrade of the store? Reason, quietly stop operation. Until 2065438+July 2009, Revlon returned again in the form of official flagship store.
165438+1October 1 1 Sunday evening, I logged into the flagship store of Revlon and found that the store was still operating normally. What is the flagship store of Revlon? Double eleven? The prepared live broadcast is also in normal progress, and the goods in the store can be purchased under normal orders. In addition, the official flagship store of Elizabeth Ya Dun under Revlon is also in normal sales.
1, what is it? Chapter 1 1 Bankruptcy Protection of Bankruptcy Law?
Chapter 1 1 of the United States Bankruptcy Law gives the company time to reorganize its business and/or capital structure before satisfying the creditors' claims under legal protection. Different from the traditional bankruptcy or liquidation (Chapter VII), the company's business entering Chapter VII XI bankruptcy protection procedure goes on as usual, and its goal is to produce a sustainable and financially healthier enterprise through this procedure.
2、? Apply for bankruptcy protection in Chapter 1 1 of the Bankruptcy Law? Simply put, when the debtor chooses bankruptcy according to Chapter 1 1 of the Bankruptcy Law, it is allowed to continue its business during the bankruptcy proceedings. Where a bankruptcy case is in progress without the approval of the bankruptcy court or other competent authorities, the debtor may execute it? Usually within the scope of business? Business matters. Once the bankruptcy proceedings are initiated, all creditors are prohibited from taking any measures against the debtor unless the bankruptcy court approves in advance.