What does medical CSO mean?

CSO (contract sales organization), it is an inevitable trend for product holders to outsource sales services to professional organizations, and this trend is gradually developing to a large scale.

Pharmaceutical CSO Alliance: contract sales organization, whose business is a sales model that obtains the sales right according to the drug sales contract signed with the drug production enterprise (or the owner of the drug sales right) and gets paid according to the drug sales situation.

Extended data

At present, it is difficult for industrial enterprises in the upstream, commercial circulation enterprises in the midstream and even retail terminals in the downstream to integrate the resources of the whole industrial chain. At present, the best way is to find the entry point of industry integration from the perspective of the third party, and CSO enterprises are the best third-party candidates at present.

CSO enterprises do not directly participate in the circulation of drugs, but only focus on the external service of sales links. CSO enterprises help pharmaceutical enterprises to achieve marketing goals and reduce marketing costs as soon as possible by providing services such as product access, channel construction, terminal coverage and patient education. It is in line with the current national medical reform policy: two-vote system, reform of the camp, implementation of Circular 94, and the state guides the industry to reduce circulation links and make the intermediate links transparent.