The property market promotion routine needs to know more information before determining the purchase intention.

With the promotion of the property market, many special or one-price units attract buyers to make purchase decisions, but they may encounter various situations if they are not careful. Mr. Wang (pseudonym) recently encountered such troubles, saying that the one-price unit slowly increased the price by nearly 90,000 yuan in the purchase of a house. Mr. Wang, who was deeply impressed by the "routine", was difficult to withdraw cash when he had signed the subscription book and paid the deposit. According to industry insiders, in the promotion environment, buyers need to know all kinds of information to determine their purchase intention, including the real estate itself, mortgage loans, payment methods and so on. Don't wait until they have paid the money and signed the contract.

The promotion price is very attractive and the situation is constantly going on.

In August this year, before the arrival of "Golden September and Silver 10" in the traditional peak season of the property market, many properties began to offer promotional offers. Mr. Wang just received a promotional message and decided to go to Zengcheng to see the house. After knowing the specific price and apartment type, the price unit of more than 90 square meters of 654.38+0.68 million yuan made him immediately make up his mind to buy it. He paid a deposit of 30 thousand yuan. In the process of signing the subscription book, he found that the sales staff who took him to buy it were not the sales of the real estate, but other intermediaries who took the guests. He wrote a letter of commitment to Mr. Wang, saying that he would help pay a down payment of more than 38,000 yuan, which is equivalent to a reduction of more than 38,000 yuan in house prices. In the process of applying for commercial mortgage loan, Mr. Wang found that only one bank was appointed to handle the loan, and he asked to buy eight wealth management products of the bank. Mr. Wang, who bought a second suite, decided to use the provident fund loan because Liushui failed to pass the bank's audit requirements. The loan of 500,000 can only be approved for 300,000, and he needs to solve the funding gap of 200,000 by himself. After being recommended various credit loans, he decided to use provident fund loans. But at this time, it is necessary to add three points to the total house price, plus the e-commerce fee of 50,000 yuan. In the end, Mr. Wang's purchase price reached 6.5438+0.77 million yuan, which was nearly 90,000 yuan different from the original price of 6.5438+0.68 million yuan when he wanted to buy it. This made him a little unacceptable. As a result, he put forward the request for cancellation, and even in the case of unsuccessful communication, he went to the housing and construction department to reflect.

I signed the subscription book and heard that the property quality dispute wanted to be settled.

When MISS ZHOU decided to buy this retiring apartment, he was also attracted by the real estate promotion. For the sake of children's education, after learning the promotion price of the real estate from the sales staff, MISS ZHOU was very tempted, and made a purchase decision almost without spending much time, and delivered a deposit of 30,000 yuan and a group purchase intention of "50,000 to 65,438+10,000". However, after signing the subscription book, MISS ZHOU heard that the owner of the building was defending the rights for quality problems. After her online inquiry, she found that the quality problem of real estate reported by the media has not been solved. She felt that this greatly affected her life, so she proposed to retire, but naturally she didn't get permission. She has been dealing with real estate. After hearing that someone successfully retired through an intermediary, she also signed a labor entrustment agreement, providing a copy of the subscription book to the other party, and paying 40 yuan deposit if she retired successfully.

According to the insiders, in order to realize the promotion of goods as soon as possible, the real estate will be sold through various channels, providing higher sales commission, joint agency and second-hand linkage, so that the sales staff of the real estate will be diversified, and it is easy to make irresponsible remarks to the buyers in order to sign the bill and guide the purchase. For example, Mr. Wang promised to reduce or exempt 38,000 yuan, which is an intermediary promotion. In the process of safeguarding rights, such a commitment is difficult to be recognized, which is equivalent to an intermediary. Therefore, in the purchase process, we should pay special attention to the identity of the salesperson, verbally promise that it is best to keep the evidence, and pay attention to obtaining the approval and signature of the person in charge of the real estate.

The data shows that the overall transaction in many markets slowed down in September, and the market adjustment pressure increased. Under the long-term regulation and control, coupled with the recent supply, the choice of buyers has increased, the wait-and-see mood has increased, the decision-making cycle has been extended, and the transaction has slowed down significantly. Many institutions predict that the market adjustment will be gradually strengthened in combination with the dull performance of the market during the "Golden September and Silver 10" period, and the wait-and-see mood of buyers will be enhanced, and the adjustment of market sales scale will be slightly increased in the fourth quarter. Under such circumstances, the probability of real estate promotion discount is further improved, and buyers need to specify the price and related additional conditions when purchasing the promotion unit to avoid disputes after paying the money, and there is no hope of recovery.

Consumer reminder

There are very few cases that can be returned.

You'd better make an appointment before paying.

In fact, it is more difficult to cancel the subscription after paying the deposit and signing the subscription book. Deposit is a guarantee method before the contract is performed. It is different from a refundable deposit. When buying a house, you must ask whether it is a deposit or a deposit. If you confirm that you want to pay a deposit, before that, you need to consider all aspects of the house you choose to buy and make sure that there will be no other accidents. Deposit is a normative legal concept and a form of guarantee voluntarily agreed by the parties to the contract to ensure the performance of the contract. "Contract Law" stipulates that: in commercial housing transactions, after the buyer performs the contract, the deposit shall be used as the price or recovered; If the buyer fails to perform the contract, he has no right to demand the return of the deposit. If the developer fails to perform the contract, it shall double the deposit. Under normal circumstances, the deposit is non-refundable, especially for the buyer's own reasons. The most common state is that because individuals can't get loans, or the loan amount is not enough, it is impossible to sign commercial housing sales contracts, and buyers have no right to ask developers to return the deposit they paid.

If there are certain conditions, the deposit can be refunded, that is, because the contract terms cannot stipulate that the deposit can be refunded. If the seller fails to sign a formal contract or the buyer fails to obtain the pre-sale (sales) permit, the formal contract shall be deemed as invalid and the seller shall return the deposit. In the subscription book or purchase contract, if there is an agreement on the conditions for refunding the deposit, the developer can also refund the deposit according to the subscription book or purchase contract as long as the situation meets the conditions for refunding the deposit. Therefore, before paying the money and signing the contract, you can make an agreement on related issues. (Text: Guangzhou Daily, all-media reporter Liu Liqin)