1, promotion tool
Single network marketing software: the third generation resource marketing software. This kind of software only aims at a specific platform to achieve specific functions, such as common forum marketing software, blog marketing software, email marketing software and so on. Although this kind of marketing software has a little effect, the effect is often not obvious because of its single function and limited information coverage.
Multi-directional network marketing software: the fourth generation marketing software. Combining a variety of effective marketing methods into a set of software, combining advantages, we can achieve multi-faceted network marketing effect through simple operation. This kind of software has wide information coverage, simple operation and convenient management, and the effect is particularly remarkable.
Step 2 search for bids
Search bidding is a widely used promotion method, which is favored by small and medium-sized enterprises. By narrowing the distance between meaning and target customers, search engine service providers often boast to advertisers that they are engaged in precision marketing, but accuracy depends on their own judgment.
The initial promotion cost of search bidding is not very high, and most enterprises can afford it, and it has certain accuracy. This is also the reason why search engine service providers such as Google and Baidu can make a lot of money.
Step 3 Pay-per-click advertising
Pay-per-click advertising in enterprises has largely adopted this form of pay-per-click advertising. The main purpose is to get the click of core customers. Regular websites include Baidu, Google, Sohu, Tencent and Yahoo. Most, of course, some e-commerce websites have adopted this promotion model, and the biggest advantage is that every point is spent on the cutting edge.
4. Promotion of 4.B2B platform
B2B e-commerce platform is also a popular promotion method for small and medium-sized enterprises, because it can directly deliver and sell products. B2B promotion, especially for the rapidly increasing B2B in China, what we need to do is to adopt the 2/8 principle and spend a lot of effective time on valuable B2B, while other websites only belong to information publishing platforms.
5.QQ group promotion
QQ, as an instant messaging tool with the largest number of users in China, is of great help to the promotion work, especially QQ group, which adds some colors to the promotion. The main ways are QQ group mail and QQ group information release, and of course there are some skills.
QQ group promotion is not easy to use coolies, because it is not easy to promote. Mastering certain skills may play a great role in promotion, because QQ is to make friends with people. As long as you master the methods, it is easy to establish word-of-mouth marketing.