E-commerce mode: B2B, C2C, B2C, O2 O.
B2B mode: Enterprises exchange goods, issue orders, confirm receipt, sign, deliver and accept bills through the network, such as Alibaba website.
C2C mode: a platform for customers to conduct online transactions, such as Taobao and Paipai.
B2C model: A model in which enterprises sell products directly to consumers. Such as Tmall, JD.COM, Amazon, Suning.cn and Gome Online.
Online to offline: It's a new online and offline retail e-commerce model, such as Meituan takeaway. Are you hungry? E-commerce operation is the process plan of operation, and organization, implementation and control are the general names of all kinds of management work closely related to production, service and creation.
The core goal of operation is to plan and implement around increasing credit, retaining old consumers and improving the activity of new consumers. Innovation is very important for e-commerce, adding new ways for consumers to plan advertising activities and creating topics and events through communication. Consumers keep the Internet to a low degree, and their interests are getting lower and lower. It is more difficult to retain old customers than to attract new ones. In order to retain old consumers, product quality and price, user experience and membership management are all very important steps.
Grasp the work and enhance the activity of consumers. If consumers want to buy and use goods more actively, they can activate and recall consumers through consumer portraits. Enterprises can notify by email, Weibo,