Basic introduction of the project
Describe the positioning of the project and introduce who we are in concise words.
industry analysis
Describe the scale and growth rate of the industry where the project is located and explain the pain points of the industry. The pain point of the industry is not only to list the problems, but also to show how we solve the problems and point out our entry point in the industry.
Competition pattern
To find out the competitors of the project, we should have an accurate positioning of the competitors, have a deep understanding of the competitors, briefly point out our own strengths and weaknesses, and list the advantages of our project. Make your project clearer by comparison.
Product introduction
Introduce the product form and core functions.
profit model
Mainly show your core business model and profit model, preferably with logic or thinking map.
operational data
Mainly list some project operation data, such as e-commerce projects, mainly list transaction volume, number of users, repurchase rate and so on.
Development plan
List the goals of the past year, and it is best to write down some plans for how to achieve them.
Team introduction
Introduce the most important members of the team and write down their professional experiences.