The investigation report on auto parts and marketing gave me an idea.

The accessory company of Shanghai Boyang Automobile Sales Co., Ltd. is the first accessory company to declare "parity". Its "low price route" with an average price reduction of 2xxxx undoubtedly dropped a bomb on Baoshan's accessories market.

The average daily sales of "Boyang Auto Parts Company" is more than xxxx yuan, and it exceeds 1xxxx yuan at the peak. In the peer has a strong competitive advantage, the price is in a leading position. "Straight pull rod" with the same specifications as the manufacturer, the market price is 18xxxx, as long as14xxxxx; It is sold here; "Electric wiper" is 2 xxxx cheaper than the market price. ...

Where does "Didi" come from? The price reduction of all parts is just a bubble on the water, and the foamed "crocodile" Boyang Auto Parts Company undoubtedly brings inevitable competition to the parts industry, and at the same time, it also makes us deeply realize that the competition in the future parts market, more importantly, comes from the competition in the parts procurement system. Now I have made a survey on how Shanghai Boyang Automobile Sales Co., Ltd. forms the price advantage of auto parts from the following three aspects:

First, the supplier classification management survey how to reduce procurement costs, which is a procurement management problem that every enterprise will encounter. The first step in purchasing is to select suppliers with competitive advantages and pay attention to developing strategic partnerships with suppliers. From the information provided by the purchasing team of the company's parts department, we can see that the company has a strict quality system in purchasing management. According to the purchase amount and the number of varieties purchased, they divided the suppliers into Class A, Class B and Class C, and the company adopted different strategies and measures for different levels. According to statistics, from June to May, 2003, the company had 34 suppliers. The following are the categories of these suppliers.

1, tier 1 supplier

The average monthly purchase amount is above 1xxxx, and * * * has xxxx. The purchase amount, gross profit margin, variety quantity of A-level suppliers and their comparison with the same period in 2002 (see attached table).

The data shows that in the total purchase amount of 89xxxx yuan, the purchase amount of A-level suppliers accounts for about 4xxxx of the total purchase amount, the average purchase amount of each household is nearly 4xxxx, and the number of purchased varieties accounts for 3xxxx of the total purchase amount of the whole year 10450. For this kind of customers, they pay attention to maintaining and developing cooperative relations, and take the initiative in batch pricing and purchase discount rate, which makes the purchase cost decrease again and again with the increase of purchase volume. In addition, these A-level suppliers are given preferential policies in terms of payment, so as to establish long-term strategic partnership and reduce the supply price.

2. Class B suppliers

The monthly purchase amount is xxxx ~ 1x XXX (the largest monthly purchase amount among B-class customers is close to1xxxx), and * * * is 9xxxx, accounting for 4xxxx of the total purchase amount, and the average purchase amount per household is about 4.2xxxx. For this kind of customers, they pay attention to active training, thus developing the long-term cooperative relationship between the two sides and making their purchases grow steadily.

3.c-level suppliers

The average monthly purchase amount is below xxxx yuan, and * * * has 24xxxx. For this kind of customers, we should make appropriate adjustments on the basis of comparative analysis, improve management efficiency, reduce procurement costs, and implement the "last elimination system" every quarter to eliminate those suppliers with unsatisfactory sales.

Second, the purchase price comparison and inquiry system investigation

The so-called purchasing price comparison system is to reduce the purchasing cost of enterprises and compare the current actual supply price with the current suppliers provided by other suppliers.

Product prices are compared, so as to screen out the effective operating system of the best procurement scheme. Shanghai Boyang Automobile Sales Co., Ltd. compares the prices of suppliers every time through purchasing price comparison and scientific inquiry system, finds out the most reasonable and lowest purchasing price, and ensures the requirements of enterprises for cost control in purchasing links.

From this survey: I listed the top-selling products of 15xxxx and compared them with the quotations from suppliers. It is found that in the actual operation process, they registered and sorted out the purchasing channels of these products, made detailed statistics, and then listed the lowest prices of these products as the price reference for the next purchase.

In a word, they scientifically used the purchasing price comparison inquiry system in the company's spare parts purchasing process, and gradually increased their purchasing proportion.

Price system, so as to optimize the best procurement plan, so that procurement can really create the greatest economic benefits for enterprises.

Third, commodity classification survey

Similarly, from a large number of data provided by the purchasing group of parts department, commodity management is also very important to reduce purchasing costs. According to the annual sales, the parts department divides the commodities it manages into Class A, Class B and Class C, and adopts different management measures and methods for different categories.

Class a goods

The annual sales volume is above 10xxxx, and there are 4xxxx varieties in * *, among which Class A commodities account for xxxx~5.xxxx of the total varieties, and sales account for about 5xxxx of the total sales. For this kind of goods, it is necessary to "plan and control" and adopt the procurement method of "multi-batch, small batch, diligent entry and fast sales" to minimize inventory possession and capital occupation.

Class b goods

The annual sales amount is 10~ 10xxxx, * * there are 39xxxx varieties, among which the category B goods account for 10~ 1xxxx of the total varieties, and the sales amount accounts for about 3xxxxx of the total sales. For this kind of goods, we should "prevent shortage" and adopt "medium batch, medium batch"

Class c goods

The annual sales amount is less than 1 XXX yuan, * * there are nearly 300xxxx varieties, among which, the category C commodity varieties account for about 8xxxx of the total varieties, and the sales amount accounts for about 1 XXX of the total sales. For this kind of goods, it is necessary to "simplify management" and adopt the procurement method of "small batch, large batch and plan ahead" to reduce the management workload, so as to have more.

Through the classified management of commodities, the three aspects of "people, goods and funds" of enterprises can be effectively controlled and utilized to the maximum extent, thus creating maximum profits for enterprises.

From this survey, we can know that the parts companies under Shanghai Boyang Automobile Sales Co., Ltd. are invincible in the fierce market competition and maintain such a low price advantage because they have a complete systematic procurement management system.

Four. Areas for further improvement

Through this survey, I saw the advantages of Shanghai Boyang Automobile Sales Co., Ltd. in grasping opportunities in the market competition, and also found that their procurement management needs to be further solved.

1. There is no objective standard to measure the relationship with suppliers. Facing the changeable market, although enterprises attach great importance to the development of strategic partnership alliance, some procurement personnel still have constant friction with suppliers. Moreover, enterprises lack channels to develop new qualified suppliers, and even if new qualified suppliers are found, the cost of realizing supplier transformation is relatively high.

2. The procurement method is single. It is difficult for traditional procurement to adopt different procurement methods according to different purchased goods. Therefore, it is difficult for enterprises to use appropriate purchasing strategies to obtain more price discounts and reduce the prices of purchased goods.

3. The procurement process and cost are unreasonable. The approval of the procurement process is too complicated, the procurement information is not shared, there are often independent procurement and unapproved procurement, the procurement process is opaque, it is difficult to eliminate human factors, resulting in low procurement efficiency.

4. It is difficult to summarize and analyze enterprise procurement data, which is not conducive to forecasting and controlling sudden problems in procurement, and is also not conducive to the control of safety inventory. Due to the lack of systematic management and control of procurement, it is difficult to make forward-looking procurement. In addition, the managers of the procurement department need to deal with a lot of business, so they can't undertake the profit and loss analysis, evaluation and decision-making of the projects they are responsible for at the strategic level, nor can they implement forward-looking procurement management, establish strategic partnerships with suppliers, optimize procurement models and so on.

Under the condition of socialized mass production, enterprises are highly dependent on procurement, which not only affects the normal production and operation activities of enterprises, but also plays an important role in the realization of various economic indicators of enterprises. The practice of many modern enterprises proves that the scientific and advanced purchasing mode of enterprises is an important embodiment of market competitiveness.

Progress unit: 10,000 yuan

serial number

provider

1~ May 2003

The first half of 2003

1~ May 2002

The first half of 2002

Purchase amount

gross profit rate

Variety quantity

Purchase amount

gross profit rate

Variety quantity

1

Shandong Juye co., ltd. suburb branch

36.46

20. 1xxxx

35 1

32.84

20.5xxxx

382

2

Shandong longkou gang automobile parts company

26.64

24.2xxxx

138

2 1.3

2 1.7 XXX

250

three

Shanghai baixing parts co., ltd

33.35

17.8xxxx

20 1

26. 15

17.3xxxx

140

four

Shanghai huajun automobile parts company

4 1.49

17.6 XXX

379

3 1. 17

16.5 XXX

146

five

Shanghai shangye parts sales company

30.6 1

18.9xxxx

53 1

19. 19

17.4 XXX

128

six

Shanghai baiyihe automobile parts sales company

50.58

20.4xxxx

6 15

20. 13

20.0xxxx

3 10

seven

Shanghai heshi parts trading company

39.44

33.7xxxx

383

18.37

20.3xxxx

436

eight

All parts company

67. 14

17.5 XXX

323

4 1

18.6 XXX

183

nine

Shanghai jinzong parts company

30.89

17.8xxxx

2 14

23

10.xxxx

102

total

356.6

3 135

233. 15

2077