CTR Market Research is a leading market research company in China, which was founded in 1995 and transformed into a joint-stock enterprise in 200 1. Its main shareholders are China International Television Company and TNS. Fixed sample groups of consumers, case studies, research on consumption patterns of media and products, research on media strategies, media advertisements and news monitoring. Can provide continuous multi-customer research, tailor-made targeted solutions for different customers.
2 Guangzhou Cedian Market Research Co., Ltd. (CMR)
Cedian Market Research Company was established in 200 1, which is the most competitive cross-industry market research company in China. Policy research focuses on the collection of basic market data, giving enterprises decision support, so that enterprises can better understand the market. Good at satisfaction research, consumer research, government and public service research, market entry research, new product development research, real estate research, industry research and so on.
3 CCTV-Sophomore Media Research (CSM)
Media research is a sino-foreign joint venture jointly established by CTR and TNS. It has the largest TV ratings survey network in the world, providing independent ratings survey data. Committed to professional TV viewing and radio listening market research, providing reliable and uninterrupted ratings survey services for the media industry in Chinese mainland and Hongkong.
4 Shanghai Nielsen Market Research Co., Ltd. (ACNielsen)
Nielsen is the world's leading media and information group. Nielsen Company is a private company, which covers more than 65,438+000 countries and is headquartered in new york, USA. Provide the world's leading market information, media information, online research, mobile media monitoring, commercial exhibition services and commercial publishing information.
5 Beijing sainz Market Research Consulting Co., Ltd. (TNS)
TNS China, which was merged from former TNS, is one of the best specialized market research companies in China, and is committed to providing customers with feasible market insight and business consultation based on research, so as to help customers make more effective business decisions. We provide customers with comprehensive and profound professional market research services and industry knowledge in the fields of consumer goods, science and technology, finance and automobiles, and have an advanced and unique business solution covering all aspects of marketing and business operation, among which product development and innovation, brand and communication, stakeholder relationship management, retail and shopper research and qualitative research are the company's characteristic advantages.
6 Beijing Ipsos Market Consulting Co., Ltd. (Ipsos)
Ipsos entered China in 2000 and has developed into one of the largest case study companies in China. Ipsos has more than 700 professionals in China and branches in Beijing, Shanghai, Guangzhou and Chengdu. Focus on market research services in four areas: market research, advertising research, satisfaction and loyalty research and public affairs research.
7. Xinhua Xin International Information Consulting (Beijing) Co., Ltd. (SINOTRUST)
At the end of 1992, Xinhua letter was established in Beijing, taking the lead in developing market research and consulting services and business information consulting services in China, and launched database marketing services in 2000. At present, Xinhua letter has developed into a leading provider of marketing solutions and credit solutions in China. Collect, analyze and manage information about markets, consumers and commercial organizations, and provide market research, business information, consulting and database marketing services through the integration of information, services and technology to help enterprises make better marketing decisions and credit decisions and develop profitable customer relationships.
8. Beijing Jiefukai Market Research Co., Ltd. (GFK)
GfK Group, headquartered in Nuremberg, Germany, is one of the five largest market research groups in the world with a history of 80 years. In 2005, GfK Group's global annual revenue exceeded 65.438 billion euros, with more than 6,000 full-time employees and more than 654.38+0.20 branches in 69 countries and regions. GfK Group's global market research business now involves five major areas: special research, health care research, consumer electronics research, consumer tracking and media research.
9 Beijing New Generation Market Monitoring Agency Co., Ltd.
Founded in 1998, it introduced foreign capital in 2003 and became a Sino-foreign joint venture. Since 1998, Cenozoic has been tracking and monitoring the changes in China market, recording the changes in China market, providing insight into the market and consumers, and assisting customers to make successful decisions in business wars. Continuous research: continuous, annual and single-source mass market research and focus market research. Media research: print media research, broadcast media research, outdoor media research, network media research, new media research. Consumption research: industry and market analysis, sales research, marketing research (brand/product/price/advertisement/promotion), consumption research, customer satisfaction research.
10 selinsin research group (SMR)
SMR was established in 1996 and consists of three subsidiaries, namely, selim Market Research Co., Ltd., selim Commercial Credit Information Co., Ltd., selim Media Research Co., Ltd., Shanghai selim Information Consulting Co., Ltd., Beijing selim Market Research Co., Ltd., selim Information (Hong Kong) Co., Ltd., and the on-site executing agencies in cities such as Shenzhen, Wuhan, Chengdu, Xi and Xiamen. The service scope covers market research services, media research services, competitive intelligence research services and commercial credit investigation services. Among them, Media Research is the largest broadcast listening rate data service provider in China, accounting for more than 70% of the market share in this field; At the same time, Celine is also the leader of competitive intelligence research service in Chinese mainland.