Since the Chinese version of 1986 Business Weekly was jointly published in China, McGonagall Group has been committed to providing professional services to the China market. In the past 25 years, with its leading brands and rich professional knowledge in the fields of financial services, education and business information, McGonagall has played an important role in meeting the ever-changing market demand of China's economy.
McGraw-Hill Group launched a brand-new China brand "McGee" in China on 2011. Since landing in China for 24 years, the group brand has been translated as "McGraw-Hill". Compared with the original transliteration, the new brand "McGonagall" is more concise and easy to remember, and closer to China customers. In addition, the new brand has been given a profound meaning. "Ge" stands for standards and character, which reflects the consistent integrity of the employees of the group and provides reliable standards for the industries that the group focuses on; "Hope" symbolizes hope, which not only reflects the Group's hope to better serve the China market, but also emphasizes the Group's hope for a bright future in China. The new brand has been widely used in the group's sub-brands, such as McGonagall Education and McGonagall Architectural Information.