How to make the whole network marketing drainage effect better?

In the mature era of the Internet, consumers are constantly exposed to the Internet, and the influence of Internet media on users ranks first. Therefore, the whole network integrated marketing has become the first choice for enterprises to carry out network marketing. Network-wide integrated marketing can effectively enhance brand image, standardize sales market, promote overall sales, solve offline sales bottlenecks, improve customer service system and sort out distribution channels. So, what is the whole network marketing? 1. Webpage Search According to the characteristics of industries, regions and products, we plan the keywords as a whole, study the popularity and relevance of keywords, get a higher ranking in search engine results pages, and increase the number of included pages and web page displays in seven search engines (Baidu, sogou, Google, 360 Search, Bing, Shenma), so that customers can find related products or services in search engines. 2. Image search aims at specific keywords, promotes them in the form of pictures in search engines, intuitively pushes product pictures to users, covers image search users, enhances brand image, increases product display, and brings business opportunities to enterprises. 3. Portal media websites release enterprise product or service information (such as Tencent, Sina, Netease, China.com, Sohu Focus, etc.) to major media portals in the form of press releases. After going online, they can be viewed permanently in major portals directly, and the brand can be enhanced through the authority of portals. 4. Well-known encyclopedias create relevant entries for companies, brands, products and websites in major well-known encyclopedias, which can not only establish the public image of their own information, but also increase communication opportunities and raise their popularity. 5.B2B platform A large number of enterprise and product information are published on domestic well-known B2B industry websites. Customers can browse these B2B website platforms, search your enterprise and product information, contact you for consultation, and finally reach a deal. 6. Video search and short video promotion video is one of the most direct and effective media, because it is more eye-catching, and with sound and pictures, it can give people an intuitive and vivid feeling. Video sharing is also interactive on the Internet, with strong communication. Make product or related service information videos and share them to major video websites Youku Aiqiyi and small video platform Tik Tok Auto more quickly. 7. The classified information platform uses the classified information network application platform to publish valuable information on various classified information websites in time, so as to enhance brand awareness and corporate image. 8. The vertical industry forum takes the forum as the network communication platform, and publishes the information of the company's products and services in the form of words, pictures and videos, so that the target customers can have a deeper understanding of the company's products and services. Finally, the purpose of enterprise publicity is achieved and market awareness is deepened. 9. Blog promotion uses online interactive platforms such as blogs to publish enterprise profiles and service information, and timely pay attention to and reply to customers' related questions and consultations on the platform to achieve the purpose of promoting enterprises. 10.B2C platform (owned and third-party) Companies and products are displayed on the sales platform, and end customers can consult and place orders by browsing the page, thus realizing the company's order for customers. It is divided into self-owned shopping malls and third-party shopping malls based on Tmall. 1 1. The new self-media promotion network-wide marketing appeared earlier than the self-media. At present, the whole network marketing must consider self-media promotion, such as dual micro, short video platform, mobile phone client and so on. , effectively covering the target population of PC and mobile phone. The whole network marketing is different from the traditional marketing model. The whole network marketing is based on the Internet. Internet marketing is equivalent to shifting the battlefield from offline to online, avoiding fierce competition in the offline market. Internet has great advantages in information dissemination. Enterprises can quickly publicize their own brand, product and service information through online marketing. So how can network marketing help enterprises tap potential customers? The spread of the whole network marketing promotion is not limited by time and space, and the relevant product information of the enterprise is spread to all parts of the world 24 hours through the Internet. Anyone and anywhere can read as long as they have access to the Internet. This is beyond the traditional media. Strong interactivity is the biggest advantage of Internet media, which is different from the traditional one-way dissemination of information through paper media, but the interactive dissemination of information. Users can get information that they think is useful, and manufacturers can get valuable user feedback at any time. According to the analysis results, the audience of network promotion is the youngest, the most energetic, the most educated and the strongest purchasing power. Network-wide marketing can help you directly target the most likely potential users. Can accurately count the audience, using traditional media for publicity. It is difficult to know exactly how many people have received the publicity message. On the Internet, an authoritative and fair visitor flow statistics system can accurately count how many users have seen each customer's promotion page, and the time and geographical distribution of these users' visits will help businesses to correctly evaluate marketing effects and approve marketing strategies. Real-time, flexible and low-cost traditional media marketing and advertising are difficult to change, and often cost a lot of money. Network-wide marketing, publishing online advertisements, can change the advertising content in time as needed. In this way, changes in business decisions can also be implemented and promoted in a timely manner.