Understand the top ten cross-border import retail e-commerce platforms (know what the top ten cross-border import retail e-commerce platforms are)

1. Tmall International

Date of establishment: 2065438+February 2004.

Business Model: Third Party B2C

Commodity import mode: overseas direct mail+bonded import.

Category: comprehensive category

2065438+On February 19, 2004, Alibaba announced the official launch of Tmall International, directly supplying domestic consumers with overseas original goods. Through the cooperation with FTZ in cross-border e-commerce, Tmall International has conveniently established its own cross-border commodity logistics warehouses in bonded logistics centers all over the country, which not only avoids basic legal risks, but also obtains legal protection, shortening the time from ordering to arrival, and overseas direct mail 14 working days; Bonded direct mail takes only 5 working days to arrive, which largely meets consumers' demand for timeliness of goods.

2. Suning Global Purchase

Date of establishment: 2065438+February 2004.

Business model: self-operated B2C+ investment promotion.

Commodity import mode: overseas direct mail+bonded import.

Category: mother and baby, beauty cosmetics, 3C home appliances, clothing.

As the first cross-border e-commerce platform in China to obtain an international express license, Suning has several overseas branches in Hong Kong, Macao, Japan and other regions, and has resources related to procurement and supply chain. Suning chooses the mode of "self-management+investment promotion", which not only combines its own status quo, but also gives full play to the internal advantages of supply chain and capital chain in traditional e-commerce, and also expands international commercial resources through global investment promotion.

3. Jumei Jisu Duty Free Shop

Date of establishment: 2065438+September 2004.

Business model: vertical self-operation.

Commodity import mode: bonded import

Category: beauty cosmetics, maternal and infant, clothing

From 2065438 to September 2004, Jumei purchased overseas, mainly Japanese and Korean cosmetics, supplemented by European and American brands. Mainly through the postal tax declaration mode, the goods purchased abroad are prepared to Zhengzhou Free Trade Zone, and then quality inspection and sales are carried out. Its business goal is to build the fastest logistics speed of Haitao. One of the most popular reasons for Jumei's overseas purchase is that it has provided users with a lot of convenience since it was launched. At present, these benefits are still in operation, and activities such as full postage, new user benefits and freight subsidies are fully reduced. This is a preferential condition that no logistics company in the same city can do.

4.JD.COM global procurement

Establishment time: 20 14 1 month.

Business model: self-operated B2C+ non-pure platform operation

Commodity import mode: overseas direct mail+bonded import.

Category: comprehensive category

JD.COM has opened the French Pavilion and the Korean Pavilion globally. In the future, it will continue to open regional characteristic pavilions in Japan, Australia and the United States, lay out global key upstream resources, and build JD.COM. COM global warehousing and logistics system, through cooperation or self-management. JD。 COM's overseas purchase is the main direction of JD.COM Haitao's business. At the same time, JD.COM controls the quality of all products to ensure that the goods it sends can be trusted by consumers.

5. 1 Store 1 Haishou

Date of establishment: 2065438+September 2004.

Business model: self-operated B2C

Commodity import mode: overseas direct mail+bonded import.

Category: food, maternal and infant, beauty cosmetics

Store 1 pioneered the "online supermarket" in China's e-commerce industry, and invested heavily in system platform, procurement, warehousing, distribution, customer relationship management, etc. to build its core competitiveness, ensure the low-cost, high-speed and efficient circulation of high-quality goods, and let customers fully enjoy a brand-new lifestyle and affordable and convenient shopping. On July 20 15, Wal-Mart acquired the remaining equity of Store 1 and realized its wholly-owned holding. Relying on the integration of Wal-Mart's retail and purchasing resources in the international market, it provides more abundant categories and more favorable prices.

6. Vipshop will sell globally

Date of establishment: 2065438+September 2004.

Business model: vertical operation

Commodity import mode: overseas direct mail+bonded import.

Category: beauty cosmetics, maternal and infant, clothing

On September 20 14, the "global sale" channel of vipshop appeared on the homepage of the website, and at the same time launched the first "global sale" business of overseas regular express import. Vipshop's "global sale" adopts the highest level of "three single docking" standard in customs management mode. "Three-single docking" realizes the automatic generation of orders, waybills and payment bills for customs verification and filing, and synchronizes them with e-commerce platform suppliers, logistics forwarders and credit payment systems in real time, forming a four-in-one closed-loop full-chain management system.

7. Marine terminal

Establishment time: 20 14

Business Model: Third Party B2C

Commodity import mode: direct sales, direct purchase and direct mail.

Category: comprehensive category

In order to ensure that overseas goods can be delivered to domestic consumers safely and quickly, Ocean Terminal has built a cross-border logistics system-Beihai International since its establishment. At present, the global layout of Ocean Terminal has been completed, and 10 international logistics and storage centers have been built overseas, and international chartered flight has been carried out in cooperation with many international airlines, which greatly shortens the time for domestic users to receive international parcels and helps foreign retail industries to connect with China consumers, that is, overseas retailers directly sell them to China consumers and China consumers directly buy them. The intermediate logistics is direct mail.

8. Honey bud

Date of establishment: 2065438+August 2004.

Business model: vertical self-operation.

Commodity import mode: general trade+overseas direct mail+bonded import.

Category: mother and baby

The supply of honey bud baby comes from four parts: the domestic general procurement system of brands; Overseas direct procurement; General import trade; Overseas direct mail, bonded import. Mia Baby leads the "limited time sale of maternal and infant brands". Although the product type is single, it is the gospel of female consumers.

9.55 Haitao

Established: 20 1 1 year.

Business model: shopping guide rebate platform

55 Haitao. Com is a rebate website for overseas online shopping of China consumers. Its rebate merchants are mainly B2C and C2C websites in the United States, Britain and Germany, such as Amazon and Yi Bei. The rebate rate ranges from 2% to 10%. Products cover maternal and child, beauty, clothing, food and other comprehensive categories. 55 Haitao has certain advantages in rebate amount and is also doing rebate mode.

10. Netease koala

Establishment time: 20 15 65438+ 10 month.

Netease koala is a comprehensive e-commerce company with cross-border business as its main business under Netease. On 20 15 1.9, the public beta was released, and the sales categories covered maternal and child, beauty, home life, nutrition and health care, global food, clothing bags, digital home appliances and so on. Netease koala 100% authentic, low price every day, worry-free return within 30 days, fast delivery, providing consumers with a large number of overseas goods purchase channels, hoping to help users "spend less money to live a better life" and boost consumption and life.

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