Laser has entered people's lives for only a few decades. In order to uncover the mystery of laser and realize the dream of benefiting mankind, a group of "light seekers" followed the sun across their parents. Lumenis Medical Laser Company, the oldest and largest medical laser company in the world, was established in Silicon Valley, California, USA under the name of Latin Lumenis "Light of Life" and the purpose of "Innovating technology and beautifying life".
Lumenis medical laser co., ltd started the "light-driven road" in China market on 1992, and gradually developed and expanded. Lumenis Medical Laser Company has developed from domestic 1 branch to 8 branches, forming a huge market network system. Its products cover beauty, ophthalmology, dentistry, surgery, urology and other medical fields. Its technology and products have been widely used and recognized by users and patients in China, with sales reaching thousands. Market share accounts for 50%-80% of domestic similar products.
As the only laser company in the world certified by the International Organization for Standardization, Lumenis has a strong independent research and development system and has close cooperation with famous universities such as Stanford University and Harvard University. Product sales cover 75 countries and regions, and more than 70,000 sets of various equipment have been installed worldwide. The company has more than 200 patented technologies, and another 1 18 technologies are being applied. This makes Lumenis Medical Laser Company have an indisputable competitive advantage in the medical laser industry and become the industry leader. To this end, the company will position its products at the highest end, including high-tech technical support, high-quality after-sales service and high-level training.
Why can you achieve such impressive results? Mr. Zhai, the head of Lumenis Medical Laser Company in China, the global executive vice president of Medical Laser Company and the founder of China market structure, explained this best: "As the only company that can provide a large number of high-tech medical laser equipment at present, our responsibility is to introduce high-tech technology and promote high-tech products. The purpose is to realize the synchronization of China medical laser with similar technologies and products in the world, so as to change and beautify people's lives. "We will never provide backward technology, second-rate products or even second-rate services to China. We pay attention to the company's own development in numbers, but pay more attention to the public's awareness in market cultivation. "
At the same time, the high-quality and professional personnel composition is the source of continuous innovation of the company. The company puts the research and development of new products in the first place, and invests 5% of sales every year in research and development to develop laser products that the market needs in the next year or two, two or three years or even ten years. In order to shorten the process of transforming technology into products and accelerate the pace of innovation, the company has established close cooperative relations with large medical institutions, famous clinicians and universities. At the same time, an experimental base will be established in places where doctors of science from all over the world can reach. This benign interaction mode between theory and practice is the cornerstone of Lumenis medical laser products.
In addition, providing high-quality and multi-faceted services is the magic weapon for Lumenis to win. Including three aspects: first, technically, while providing high-end excellent products, it also provides doctors with high-quality product installation, accurate fault handling, good spare parts supply and high-level technical training. All these constitute a powerful guarantee for the correct operation of medical laser products. Second, serving both doctors and patients should help doctors understand the working principle of medical laser products, why they can treat diseases, what diseases they can treat, matters needing attention during surgery, and doctors' own protection. For patients, some activities are often held to let people know the basic knowledge about lasers and eliminate people's fears. Thirdly, the company not only actively participates in the annual academic conferences at home and abroad, but also regularly holds academic exchanges and seminars, invites experts to give lectures, conducts technical exchanges and even demonstrates surgery.
Competition is an important issue that enterprises must face today. Due to the industry characteristics of laser medical treatment itself, its magic and inconceivability, and the complexity of technology itself, we pay more attention to technological innovation, product quality and pre-sales and after-sales service. "Market competition is like an arms race. A year later, new lasers will appear, followed by rapid application and promotion in the medical field. " "The company's long-term vision is to introduce the world's most advanced and cutting-edge laser technology into China to ensure the company's leading position. Through the implementation of brand strategy, people will think of medical doctor when they mention medical laser; At the micro level, one is to maintain the double-digit growth momentum every year, and the other is to build a factory in China and establish a research and development center. "
As a participant in market competition, people are the first element of all resources. This humanistic thought has been vividly reflected in the naming of the company: science, that is, high technology, means that the employees of the company will develop high-tech medical laser products through high-tech means; Medical treatment means that doctors will use high-end medical laser products to save lives with noble medical ethics; People, that is, people-oriented, refers to the spirit of being highly responsible to customers and patients, and at the same time giving every member of the team a broad development space. In view of the characteristics of medical laser industry, in order to develop medical laser products suitable for various regions and better promote their application, the company implements the localization strategy of high-quality talents. This has laid a good talent advantage and a solid technical foundation for the company's global business development.
Create the future with science and technology, and let laser benefit mankind. The medical laser company, which perfectly combines laser with medical market, will sincerely serve the society and create a better life for mankind with its innovative medical laser products.