What processes do pharmacies need to provide to promote DM advertising?

Your question is: As an advertising company, how should pharmacies cooperate with pharmacies to release activity information?

This needs to be answered from two aspects-

First of all, as a direct advertising company, you should have the approval of advertising release and direct advertising magazine, which means you must be legal before you can operate.

Secondly, as a pharmacy, if only engaged in promotional activities (such as store celebrations, etc. ), as long as you provide the enterprise legal person license to prove its legitimacy, you can not do drug promotion, but only do pharmacy promotion.

If a drug is the main product, the production approval and advertising approval of the production enterprise must be provided. Advertising approval can be operated by manufacturers or businesses themselves or entrusted to advertising companies.

Another way is to publicize it in the form of a special issue or page, not in the name of an advertising company, but in a separate pharmacy brochure, so that advertising companies can avoid risks.

If the pharmacy is named to be published in direct advertising, it is best to provide drug approval, pharmacy license and advertising approval.